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Hot Wheels' Twitter-enabled vending machine coughs up free Camaro diecasts

There are still plenty of companies that haven't gotten the whole social media thing down pat yet, but Hot Wheels isn't one of them. During the recent Canadian International Auto Show in Toronto, Hot Wheels created a lot of buzz for itself by using a vending machine filled with Chevrolet Camaro models, but instead of money to get the cars, show attendees just had to use Twitter.
To get the free car, people were asked to send a tweet to Hot Wheels Canada saying what they liked about the new Hot Wheels Edition Camaro, and including the #ChevyCIAS hashtag. This seemed to be a popular marketing tool, too, as AdWeek reports that the @HotWheelsCanada account more than tripled in followers during the course of the 10-day show. Looking ahead, this could open up even more innovative marketing possibilities using social media.
Check out the video posted below to watch how it works, and while the auto show has ended and the free-car giveaway has too, we're almost certain that some of the 1,500 freebies will make their way onto eBay.

Autoblog Minute: 2017 Ford F-Series Super Duty truck reveal

Competition in the heavy duty truck segment heats up as we get our first look at the 2017 Ford F-Series Super Duty lineup. Autoblog's Adam Morath reports on this edition of Autoblog Minute. With commentary from Autoblog's senior editor Greg Migliore and an interview with Doug Scott of Ford Motor Company. Update: This post has been updated to reflect that the entire Ford F-Series Super Duty lineup is new for 2017, not just the F-250 model. Show full video transcript text [00:00:00] Competition in the heavy duty truck segment heats up as we get our first look at the 2017 Ford F-Series Super Duty trucks. I'm Adam Morath and this is your Autoblog Minute. As Ford prepares to release its new Super Duty line to the American worker, we spoke with Doug Scott of Ford's Truck Group to find out what customers can expect from this latest super duty offering: [00:00:30] [Doug Scott Interview] For more on what the changes to Super Duty mean for the segment we go to Autoblog's Greg Migliore: [00:01:30] [Greg Migliore Interview] Will a larger cabin and increased towing capacity help these heavy duty trucks take off like the smaller F150? And, how will the other HD giants, Chevy, GMC, and Ram respond? Truck fans, be sure to sound off in the comments below. For Autoblog, I'm Adam Morath. [00:02:00] Show Logo Autoblog Minute is a short-form video news series reporting on all things automotive. Each segment offers a quick and clear picture of what's happening in the automotive industry from the perspective of Autoblog's expert editorial staff, auto executives, and industry professionals. Chevrolet Ford GMC RAM Truck Autoblog Minute Videos Original Video ford f-250 f-250 super duty

No, Cadillac is not killing its flagship CT6 sedan

Mark Twain never actually said that reports of his death had been greatly exaggerated. But if the Cadillac CT6 could talk, those are the exact words it would use. Speaking to Jalopnik, Cadillac chief Johan de Nysschen confirmed, emphatically, "There is absolutely no plan, at all, to cancel the CT6." In fact, says de Nysschen, the CT6 will soon be the beneficiary of significant investment. "The [CT6] forms a very important part of our product strategy going forward for the brand. The car also has a very major contribution to make to the shaping of brand perceptions, and the transformational process that Cadillac is undergoing." For instance, expect the CT6 to spearhead General Motors' most advanced forays into self-driving automobile technology. Interestingly, though, the Cadillac ATS and CTS sedans probably won't live past their current generations as the automaker 're-balances its sedan portfolio.' Replacement models are "in development" right now, says de Nysschen, which will "much more clearly separate the market position, both in terms of target customer demographics, in terms of market segments and in terms of price points between these three sedan lineups." So, that's confirmation that the Cadillac CT6 is going to stick around for a while. But what of other models cited by Reuters to potentially be killed, like the Buick LaCrosse and Chevy Impala and Volt? Read our take on that here, but suffice it to say that we don't think they're in danger, either. Related Video: News Source: JalopnikImage Credit: VCG via Getty Plants/Manufacturing Buick Cadillac Chevrolet Electric Hybrid Luxury Sedan confirmed cadillac ct6