2005 Chevy 3500 Lt Crewcab Dually With 2001 Lance Camper With Slide Out on 2040-cars

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Huge, pricey trucks haul jobs and profits for the Detroit Three

DECATUR, Texas — Mickey McMaster is on his 12th pickup truck. The 61-year old farm equipment dealer in Decatur, Texas, two weeks ago treated himself to a 2019 GMC Denali for around $69,000 — a reward for long hours at work. "For me this is the Cadillac of trucks, it's a real luxury vehicle," McMaster said. "I've worked my way up to afford a truck like this and it shows that I've earned it." McMaster is the kind of customer General Motors Co is banking on as it plans to add 1,000 jobs at a plant in Flint, Michigan that will build a new generation of its largest pickups. Demand from Texas and other heartland states for big pick-ups is providing a lifeline to many workers the No. 1 U.S. automaker is laying off at plants elsewhere. The Detroit Three automakers and thousands of their U.S. workers are counting on customers like McMaster to keep buying bigger and more luxurious pickup trucks even if overall U.S. vehicle demand weakens this year, as most analysts predict. At Flint, GM will build a new generation of its heavy-duty Chevrolet Silverado and GMC Sierras, including luxury models that are some of the most profitable vehicles on the planet. GM, Ford Motor Co and Fiat Chrysler Automobiles NV's Ram division own the segment and are each doubling down with new or redesigned models launching this year. Sales of heavy-duty pickups in the United States have grown to more than 600,000 vehicles a year, up more than 20 percent since 2013, according to industry data. Prices for luxury models can easily top $70,000. GM on Tuesday celebrated the launch of a new generation of heavy-duty GMC and Chevrolet pickups at the assembly plant in Flint, Michigan, that is now building all such trucks for the company. At the same time that GM is laying off thousands of U.S. workers and planning to shutter five North American factories, Flint is hiring. The plant runs on three daily shifts, six days a week. As the new model's assembly system ramps up, the plant's capacity will increase by more than 25 percent, plant manager Mike Perez told Reuters. The Flint plant plans to add 1,000 workers, more than half of the 1,500 factory workers who have asked to transfer from plants GM has targeted for shutdown as part of CEO Mary Barra's restructuring plan. "We're bringing in 50 to 100 people every week," said Perez. Workers last week were still finishing the job of retooling the Flint factory to build the new heavy-duty trucks as part of a $1.5 billion investment project.

Joe Flacco wins C7 Corvette along with MVP honors

As part of a longstanding tradition, the MVP of Super Bowl XLVII, Joe Flacco, quarterback for the Baltimore Ravens, was given a new car directly after the game and trophy celebrations. For 2013, that car is a 2014 Chevrolet Corvette Stingray, and it was presented to Flacco by Rick Flick of Banner Chevrolet, a dealership in New Orleans that was wiped out by Hurricane Katrina in 2005 before returning to prominence as the only Chevy dealer in Orleans Parish.
Last year, Super Bowl MVP Eli Manning took home a 2012 Corvette GS Centennial Edition. Manning also won in 2008, when he selected a Cadillac Escalade Hybrid as his reward. In 2011, quarterback Aaron Rodgers accepted the keys to a Camaro convertible.
Though we're most definitely an auto-obsessed group, we did watch the Big Game along with nearly everyone else in America. And we've gotta say, as if winning the Super Bowl and receiving the Tiffany-designed Pete Rozelle Trophy wasn't enough for the multi-millionaire MVP athletes, a brand-new C7 seems like an awfully generous prize. Scroll down below for an official announcement from General Motors.

2014 Chevrolet Corvette C7 Convertible offers a few more views before reveal

Over the weekend, Chevrolet released its first images of the new 2014 Corvette Stingray Convertible. Now, ahead of the droptop's official introduction tomorrow at the Geneva Motor Show, the automaker has given us a few more shots of the softop C7 showing off the car's rump albeit from a high, strategically positioned angle.
From this angle, it's hard to get a sense for how long and flat the decklid really is, but we can easily see that, like the rest of the C7's design, the new convertible's decklid and tonneau cover are far more detailed than the current car. We also get a better look at the rear haunches sans brake vents, which have apparently been moved to underneath the car in order to accommodate the top's hard cover.
As for the overall styling of the C7 convertible, with the top erected, we get some idea of what a coupe design (as opposed to the Stingray's fastback shape) would look like on this car. The C5 Corvette most recently had a coupe model that did away with the large glass hatchback, and we recently reported on a low-cost "coupe" model potentially being added to the C7's repertoire.