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Can DARPA hack into a Chevy Impala through OnStar?

An ex-video game wizard named Dan Kaufman tracked a circuitous route to becoming the head of the Software Innovation Division at the Defense Advanced Research Projects Agency. DARPA normally makes these pages because of its work with autonomous vehicles and automobile technology that overlaps with military applications, but for the past five years Kaufman and his multiple research teams have been working on creating unhackable software code that could be used in military drones. Part of that work has involved hacking into just about everything else, and as a segment on 60 Minutes reveals, that includes cars. The masterminds discovered a way to hack into OnStar, the General Motors telematics system. After figuring out how to hook into OnStar's emergency communication system, they overwhelmed it with data. While the computer was busy trying to manage the overrun of data, the research team inserted code that took control of the sedan's other computers, giving it control. So while reporter Leslie Stahl tooled around in a parking lot, a DARPA researcher with a laptop would occasionally take control of the car, like by applying its brakes or, conversely, removing the ability for Stahl to use the brakes. Hacking into vehicles has been in the news for years: Car and Driver ran a feature on the various ways cars could be hacked in 2011, two hackers released a car-hacking code at the hacker-fest Defcon in 2013 and demonstrated how it worked on a Toyota Prius and Ford Escape, and German researchers demonstrated how they could hack into BMW's Connected Drive remote-services system last week via an attack on the cars' telematics units. This isn't about GM or Onstar or the future; hacking into cars of all kinds isn't coming, it's here, and it doesn't take the half-billion-dollar annual budget of a small DARPA division to do it. Check out the 60 Minutes video on the CBS site (you can watch the entire video from a mobile device without logging in). The OnStar hacking starts at 6:45, but it's worth watching what leads up to that. News Source: Jalopnik Chevrolet Safety Technology Infotainment Autonomous Vehicles Videos Sedan hacking 60 minutes

Why the Corvette is Chevrolet's billion-dollar baby

Edmunds has worked up a piece that tries to figure out just how much the global Chevrolet Corvette economy is worth, a spitballed guesstimate putting the number at more than $2.5 billion with the proviso that the number is probably low. It starts by taking Corvette's new car sales of 14,132 units last year, which would equate to $714,725,900 (including destination) assuming ever car sold was a base coupe with no options. In the final tally, a little extra padding gets that number up to $750,000,000.
But that's not all. Consider this: Many of the almost 1.4 million Corvettes produced over the model's history are still on the road. There are new parts being produced and aftermarket companies like Mid-America Motorworks deaing business, that single Illinois company doing more than $40 million a year in sales. There are the Corvette events large and small, restorers who do nothing but Corvettes, salvage yards that deal only in used Corvette parts and the Corvette magazines where owners find all this stuff.
And then there are the Corvette-themed tchotchkes, every single one of which provides a tiny contribution to the huge licensing royalties that General Motors collects every year. The article admits there's no way to come to an accurate number, but it just goes to show how valuable one specific model can be to a company.

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.