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Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

First 2015 Chevy Corvette Z06s en route to owners [w/video]

Pretty much right on schedule, Chevrolet has begun shipping the very first customer examples of its 650-horsepower, supercharged Corvette Z06. In fact, according to General Motors, the earliest Z06s could be in customer hands by the end of this week. "It has been an incredible opportunity to work on Chevy's most capable model," said Jeff Lamarche, manager of Chevy's Bowling Green Assembly plant. "It truly is an amazing car, and we're thrilled to get them into the hands of our eager customers." Prices for the Z06 start at $78,995 for the hardtop model, while the first-ever Z06 Convertible kicks off at $83,995. Take a look below for the official press release from Chevrolet, and while you're down there, we've slipped in a new video of Corvette Racing's Tommy Milner taking a hot lap of Road Atlanta in a Z06, complete with some Performance Data Recorder footage. First 2015 Corvette Z06s on Their Way to Customers Most capable model in Chevrolet's history now shipping from Bowling Green BOWLING GREEN, Ky. – Chevrolet is now shipping the all-new 2015 Corvette Z06 coupe from Bowling Green Assembly and some early customers could receive the much-anticipated supercar later this week. "It has been an incredible opportunity to work on Chevy's most capable model," said Jeff Lamarche, plant manager of General Motors' Bowling Green Assembly plant, "It truly is an amazing car, and we're thrilled to get them into the hands of our eager customers." The new Corvette Z06 offers the most choice for customers in the model's history. It is the first Z06 to offer an available eight-speed paddle-shift automatic transmission and, thanks to a stronger aluminum frame, a removable roof panel. In addition, it is the first time since 1963 that the Z06 is available as a convertible – which will arrive in early 2015. The new LT4 supercharged 6.2L V-8 engine is SAE-certified at 650 horsepower (485 kW) at 6,400 rpm and 650 lb-ft of torque (881 Nm) at 3,600 rpm – making the 2015 Corvette Z06 the most powerful production car ever from General Motors and one of the most powerful production cars available in the United States. To balance performance and efficiency, the LT4 leverages a trio of advanced technologies – direct injection, Active Fuel Management (cylinder deactivation) and continuously variable valve timing –with a new, more efficient supercharger. The LT4 helps make the Corvette Z06 the most capable car in the brand's history.

GM laying off more than 4,000 workers Monday morning

According to reports from Automotive News, The Detroit News, and CNN, General Motors plans to begin laying off more than 4,000 salaried workers starting Monday morning. In a statement to AN, a spokesperson for the automaker said, "We are not confirming timing. Our employees are our priority. We will communicate with them first." We've been expecting layoffs at General Motors since November, 2018. At the time, the Detroit-based automaker announced it would seek to shed 8,100 salaried employees, shut down five assembly plants in North America, and kill off several slow-selling models. One month earlier, GM offered buyout packages to 18,000 workers and said it would seek to cut its global workforce by 25 percent. A spokesperson said at the time the moves were "proactive steps to get ahead of the curve by accelerating our efforts to address overall business performance." The cost-cutting moves are expected to save GM up to $2.5 billion in 2019 and as much as $6 billion by 2020. David Kudla, CEO and chief investment strategist of Mainstay Capital Management, referred to the impending culling as "Black Monday" and told The Detroit News that the layoffs would begin around 7:30 a.m. and continue in waves throughout the coming days and weeks. GM plans to deliver on its fourth-quarter and full-year 2018 earnings report on Wednesday. President Donald Trump plans to deliver the annual State of the Union address a day earlier on Tuesday. We expect to hear plenty more from both sides over the next several days.