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Hot Wheels' Twitter-enabled vending machine coughs up free Camaro diecasts

There are still plenty of companies that haven't gotten the whole social media thing down pat yet, but Hot Wheels isn't one of them. During the recent Canadian International Auto Show in Toronto, Hot Wheels created a lot of buzz for itself by using a vending machine filled with Chevrolet Camaro models, but instead of money to get the cars, show attendees just had to use Twitter.
To get the free car, people were asked to send a tweet to Hot Wheels Canada saying what they liked about the new Hot Wheels Edition Camaro, and including the #ChevyCIAS hashtag. This seemed to be a popular marketing tool, too, as AdWeek reports that the @HotWheelsCanada account more than tripled in followers during the course of the 10-day show. Looking ahead, this could open up even more innovative marketing possibilities using social media.
Check out the video posted below to watch how it works, and while the auto show has ended and the free-car giveaway has too, we're almost certain that some of the 1,500 freebies will make their way onto eBay.

Amelia Island 2013: Chevrolet Corvette Sting Ray from concepts to split windows

While this year marks 60 years of the Chevrolet Corvette, the 2013 Amelia Island Concours d'Elegance focused on one of the coupe's most sought after models, the 1963 Sting Ray. General Motors design boss Ed Welburn was on hand to show off the all-new C7 Corvette, but even the hard-edged styling of the 2014 Stingray couldn't take away from the beautiful 1963 models sitting out on the field.
In addition to the original Sting Ray and the 1959 Sting Ray Concept, some of the other classic 'Vettes included "Big Tank" racecars, an interesting cutaway coupe, a right-hand-drive Z06 and the attention-grabbing 1963 Corvette Rondine by Pininfarina. Another impressive Corvette was the 1964 Corvette XP-819 rear-engine prototype. Owner Mike Yager had the car finished as a driving chassis for this year's show, but promises the car will be back to its original glory in time for next year's event.

This SEMA special drag race is absurdly awesome

The SEMA Show came and went last month, and it showed us a ton of heavily modded goodies to dream about during the long, cold winter. The Motor Trend Channel on YouTube is keeping the party rolling a little longer, though, with a drag race inspired by the aftermarket event. All of the hosts were supposed to borrow a vehicle from the show for the big race, but only two of them actually cajoled companies into lending their wares. Still, the result includes four very cool and extremely different examples of the breadth of the automotive hobby. First up, there's a 1955 Chevrolet with a 535-cubic-inch (8.8-liter) Hemi V8 stuffed under the hood. Appropriately, it's dubbed the Blasphemi, and with skinny tires up front, fat rubber in the rear and a stripped interior, this this is made to go very fast in a straight line. Next, there's a stock Dodge Challenger SRT Hellcat boasting 707 horsepower. Plus, host Jessi Lang has her dog riding shotgun for the race. A Chevy Sonic RS with some body mods, downpipe and intake is also competing. Finally, the most bizarre of the quartet is a custom 1958 Jeep Forward Control with a 5.7-liter Hemi V8 and treads to replace the wheels. Obviously, the Blasphemi and Hellcat are the only two that really have a chance of winning, but check out the video to see which one crosses the finish line first. News Source: Motor Trend Channel via YouTube Aftermarket Chevrolet Dodge Jeep Truck Coupe Hatchback Off-Road Vehicles Racing Vehicles Performance drag race dodge challenger srt hellcat