2007 Chevrolet Cobalt Ls Coupe 2-door 2.2l Dependable Car on 2040-cars

Auto blog

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

GM may kill 6 car models as it works with UAW to tackle sales slump

The president of the United Auto Workers union said on Thursday the union is talking with General Motors about the potential threat to plants and jobs from slumping U.S. car sales. GM's response will be more trucks and SUVs, and sources say at least six slow-selling car models may be killed off. "We are talking to (GM) right now about the products that they currently have" at underused car plants such as Hamtramck in Michigan and Lordstown in Ohio, and whether they might be replaced with newer, more popular vehicles such as crossovers, Dennis Williams told reporters. "We are tracking it (and) we are addressing it," Williams added. GM has cut shifts at several U.S. plants this year as inventories of unsold cars have ballooned. Industry analysts said more jobs could be at risk as the automaker wrestles with permanently shrinking production of small and midsized sedans. GM is reviewing whether to cancel at least six passenger cars in the U.S. market after 2020, including the Chevrolet Volt hybrid, which could be replaced in 2022 with a new gasoline-electric crossover model, Reuters has learned from people familiar with the plans. Other GM cars at risk include the Buick LaCrosse, Cadillac CT6, Cadillac XTS, Chevrolet Impala and Chevrolet Sonic, sources said. Some analysts have singled out GM's Hamtramck plant in Detroit as one of the most vulnerable because of plummeting car sales. The plant, which opened in 1985, builds four slow-selling models: Buick LaCrosse, Chevrolet Impala, Cadillac CT6 and Chevrolet Volt. In the first half, it built fewer than 35,000 cars, down 32 percent from the same period in 2016, according to suppliers familiar with GM's U.S. production schedule. The typical GM assembly plant builds 200,000-300,000 vehicles a year.COMING ATTRACTIONS: TRUCKS AND SUVS GM must "create some innovative new products" to replace slow-selling sedans "or start closing plants," said Sam Fiorani, vice president of AutoForecast Solutions. The auto maker already has begun to shift future production plans from cars to trucks, according to Morgan Stanley auto analyst John Murphy. He estimates that fewer than 10 percent of the new vehicle models that GM will introduce over the next four years will be passenger cars, with the rest divided among trucks, SUVs and crossovers. GM plans to add production of the new Cadillac XT4 crossover next year to its Malibu sedan plant in Fairfax, Kansas.

Michael Jordan's cars showcased in 'The Last Dance' documentary

After the masses begged and pleaded for an early release, ESPN finally unlocked the doors to the biggest production in company history last month. Episodes 1 and 2 of The Last Dance, a 10-part documentary special about Michael Jordan, the Chicago Bulls, and the 1997-1998 season, was released at last on April 19, 2020. Each week since, two new episodes have aired on Sunday nights, and the next two, episodes 7 and 8 are scheduled to drop this weekend on May 10. With unprecedented video access to MJ, who became averse to the media during his playing days, a byproduct from The Last Dance is a look at some of Jordan's cars. The Goat's taste ranges across a number of brands, but they all had one thing in common: performance as a top priority. Below, we have listed the rides that have already appeared in the series, and each week, we will update with new car cameos. Chevrolet Corvette C4 The photo above somewhat epitomizes one of the themes of The Last Dance. Everybody, whether that was men, women, children, franchise owners, reporters, coaches, teammates, or opponents, wanted a piece of Jordan. If that meant stopping in the middle of the road to get an autograph, then so be it. Around town, MJ was fairly easy to spot due to his flashy cars that occasionally wore Bulls red. Jordan has driven numerous Corvettes throughout the years, but the C4 is unique in that it was Chevy's top ride when Jordan signed an endorsement deal with the American company during his rookie year in 1984. Two famous photos, one in front of the Chicago skyline, show him standing next to a C4 with the license plate "Jump 23." This exact car, however, came later, as indicated by the squared-off taillights. He went on to star in a number of Chevrolet commercials with vehicles such as the Blazer and S-10 pickup truck. Chevrolet Corvette C5 The most notable Corvette His Airness ever owned was likely the C4 40th Anniversary ZR-1, but he also drove a C5 coupe at one point. Roughly nine minutes into the first episode, Jordan is seen driving the chrome-wheeled targa top into the parking lot at the Berto Center, the Bulls old practice facility.   Ferrari 550 Maranello Roughly three minutes into episode four, viewers get a glimpse of Jordan's exotic taste in the form of a red Ferrari 550 Maranello.