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Detroit 3 to implement delayed unified towing standards for 2015

Car buyers have a responsibility to be well-informed consumers. That's not always a very simple task, but some guidelines are self-evident. If you live in a very snowy climate, you generally know a Ford Mustang or Chevrolet Camaro might not be as viable a vehicle choice as an all-wheel drive Explorer or Traverse, for example. If you want a fuel-efficient car, it's generally a good idea to know the difference between a diesel and a hybrid. But what if it's kind of tough to be an informed consumer? What if the information you need is more difficult to come by, or worse, based on different standards for each vehicle? Well, in that case, you might be a truck shopper. For years, customers of light-duty pickups have had to suffer through different ratings of towing capacities for each brand. For 2015 model year trucks, though, that will no longer be a problem. According to Automotive News, General Motors, Ford and Chrysler Group have announced that starting with next year's models, a common standard will be used to measure towing capacity. The Detroit Three will join Toyota, which adopted the Society of Automotive Engineers' so-called SAE J2807 standards way back in 2011. The standard was originally supposed to be in place for MY2013, but concerns that it would lower the overall stated capacity for trucks led Detroit automakers to pass. Ford originally passed, claiming it'd wait until its new F-150 was launched to adopt the new standards, leading GM and Ram to follow suit. Nissan, meanwhile, has said it will adopt the new standards as its vehicles are updated, meaning the company's next-generation Titan should adhere to the same tow ratings as its competitors. While the adoption of SAE J2807 will be helpful for light-duty customers, those interested in bigger trucks will still be left with differing standards. There is no sign of the new tow standards being adopted for the heavy-duty market.

Recharge Wrap-up: BMW cars to share i tech, Jordan to build solar EV charging network

Jordan is looking to promote EVs and build a solar charging network. The country is waiving import tariffs on electric cars, and is spending $120 million on solar chargers. It plans to build 3,000 charging stations, along with 30 MW of solar power. Some chargers will be powered by solar canopies, while others will get electricity from nearby solar farms. Jordan's solar plan should also help to lessen the amount of energy it needs to import from nearby countries. Read more from Navigant Research, or at Green Car Reports. BMW's mainstream cars will benefit from technology borrowed from the i3 and i8, according to BMW sales head Ian Robertson. In an interview with Automotive News, Robertson said that next-generation cars will use carbon fiber more extensively, and that more cars will get plug-in technology. He said that about half of i3 buyers opt for the range extender and added that it is incorrect to refer to a range-extended electric vehicle as a plug-in hybrid. Read more at Automotive News. The ethanol market should remain healthy despite falling oil prices. While cheap oil could drive down ethanol prices, demand still remains due to the federal biofuels standard. Additionally, ethanol producers may find it cheaper to ship their products as domestic oil production drops and railroad shipping opens up. Ethanol byproducts like distillers grains continue to sell, and foreign demand continues as other countries impose their own renewable fuel standards. Read more at Yahoo News. Via Motors will launch the production of an electric Chevrolet Silverado. The company will convert the pickups into range-extended EVs at its assembly line in Mexico, near GM's Silverado plant. Via has the capacity to produce 10,000 vehicles per year at its Mexico facility. Via Motors Chairman (and former GM Vice Chairman during the early days of the Chevrolet Volt project) Bob Lutz wants to help make EVs mainstream in America, and believes that requires electrifying pickups and SUVs. Read more in the press release below. Bob Lutz to Announce Production Launch of the Electrified Chevy Silverado BY VIA Motors Media access to Bob Lutz, former Vice-Chairman of General Motors and father of the Chevy Volt Bob Lutz is now Chairman of VIA Motors who builds the "Volt Style" extended range electric drive system for the Silverado, the Express Van and is working on the SUV's (Tahoe, Suburban) 5 years in development. Now production Launch and Consumer Sales in 2015.

Watch NASCAR racer Jeff Gordon put one over on a used car dealer... sorta

Full Disclosure: in my younger days, I loved nothing more than tormenting passengers with my behind-the-wheel hijinks. Once, after a particularly artful handbrake turn on a two-lane at around 50 miles per hour, I left one backseat occupant crying in their own lap. This isn't necessarily something to be proud of, but it gives you a glimpse into why it is that I find this ad from Pepsi so damn disappointing. The premise is beautiful. Take NASCAR legend Jeff Gordon, give him a disguise and set him loose upon some unsuspecting used car dealer. Hilarity ensues.
Except that this Pepsi Max commercial is so obviously staged, it can't help but feel like some ham-fisted marketing fail. From the strategically placed aftermarket cupholder mounted mid-dash for the hidden camera to the fact that the supposed dealer Camaro is displayed as a 2009 model (Hint: Chevrolet didn't make any), this clip is about as organic as a Twinkie. Still, we would never turn down a chance to watch Gordon thrash on a rental-spec coupe - only problem is, he probably didn't even do the driving himself. Check it out below.