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Travis Kvapil tells Twitter his Sprint Cup car was stolen

There's a bizarre story coming out of Atlanta today, as NASCAR racer Travis Kvapil is reporting that his Sprint Cup Car was stolen from a lot at the Drury Inn in Morrow, GA. Kvapil announced the theft, which included the black pickup that was hauling the trailer and the #44 Chevrolet SS Sprint Cup Car – shown above, with driver JJ Yeley at the wheel – on Twitter. According to Kvapil, the car wasn't going to be ready for the Thursday test session at Atlanta Motor Speedway, although forecasts of snow forced the team to dispatch their main trailer and tools to the track ahead of the car, which left for Atlanta later yesterday. According to ESPN, police in Morrow have video of the "incident," which happened at 5:34 AM Friday, with police investigating it as as criminal in nature. "Sometimes what happens when thieves see trailers, they might just assume there's something in the trailer they can go off and sell," Sgt. Larry Oglesby, of the Morrow PD, told USA Today. "Sometimes when things like this occur, they will drop off the items in a parking lot somewhere – like a Walmart parking lot – once they realize what they have." "All we know is it was a silver jeep," team owner John Cohen told USA Today. "One guy got out and they pulled off together." Earlier, Cohen told ESPN that the theft will force the team out of this weekend's race at the Folds of Honor QuikTrip 500, at Atlanta Motor Speedway. Kvapil, meanwhile, has taken to Twitter to appeal to his followers to be on the lookout for the truck, trailer and race car. Here's hoping it turns up all together. Check out the driver's tweets, below. Wow. Anyone near Atlanta find my stolen Cup car let me know! Unreal - Travis Kvapil (@TravisKvapil) February 27, 2015 I bet when whoever has it, opens the trailer and is going to be like 'oh snap' - Travis Kvapil (@TravisKvapil) February 27, 2015 Ok, to clarify. @Teamxtreme44 transporter is @amsupdates. The guys stayed and worked on the car Thursday at the shop in NC. They drove.... - Travis Kvapil (@TravisKvapil) February 27, 2015 down last night in a Ford dually and enclosed trailer with racecar inside. That was stolen out of hotel parking lot this am in Morrow, GA - Travis Kvapil (@TravisKvapil) February 27, 2015 Black Ford dually, white enclosed tag behind trailer. New Jersey plates - Travis Kvapil (@TravisKvapil) February 27, 2015 Dang.... I'm wishing we had LoJack or something on it!

GM slashes prices in China as sales falter

Buying a vehicle from General Motors' stable of brands might be a lot cheaper in the near future – at least for customers in China. The effort comes as GM hopes to keep sales there growing, and the decision alludes to yet another sign that the Asian country no longer has the booming auto market of past years. GM and its Chinese joint venture partner SAIC are slashing prices by as much as the equivalent to $8,700 on 40 models from Buick, Chevrolet, and Cadillac, according to The Detroit News. Across all of automaker's nameplates, the overall sales dipped in China in April by 0.4 percent to 258,484 vehicles. Among the drops, Buick was down 8.5 percent, and Chevy shrunk 5.6 percent. Caddy's numbers increased 4.6 percent for the month, though. Buick remains a popular brand in the minds of Chinese consumers, but according to The Detroit News domestic automakers there are starting to eat into the dominance of foreign companies in the market. The country remains important for GM, though. Late last year, it outlined a future strategy that included China as a major pillar, including a $14 billion investment to build five new factories and boost sales. News Source: The Detroit NewsImage Credit: Alexander F. Yuan / AP Photo Buick Cadillac Chevrolet GM Car Buying Car Dealers saic

C7 Corvette makes inaugural ad appearance in Chevy's first spot with new slogan

Chevrolet's "Runs Deep" tagline has finally been run into the ground, replaced with the Bowtie brand's "Find New Roads" slogan that's part of parent General Motors' plan to unify its everyday brand's marketing efforts worldwide. The new Chevrolet campaign was ushered in on prime time last night during the Grammy Awards on CBS, and the first spot, a 90-second full-line ad, also marks the first appearance of the 2014 Corvette Stingray in a commercial.
Being a full-line ad, the commercial is composed of vignettes centered on different vehicles in the brand's lineup. The all-new 2014 Impala also makes its first commercial appearance in dapper fashion, and time is spent on a skateboarding Sonic and a bouquet of brightly colored Spark hatchbacks driven by fashionable women. The ad starts and ends with Chevy's green halo car, the Volt, along with a young girl with her robotic dog (yes, really).
Chevrolet's "Runs Deep" campaign got off to a rocky start in the fall of 2010, but it did last for a couple of years with some tweaks. This new one, "Find New Roads" seems more intent on drawing new customers into the fold than the outgoing tagline, which seemed to play more toward the brand faithful. It admittedly reminds us more than a little the short-lived "Find Your Own Road" Saab motto (which, we note, was conceived while the Swedish brand was under GM's control), but no matter, we still think it's got more long-term potential than "Runs Deep."