1970 Chevy C-10 on 2040-cars

Auto blog

Mark Reuss: GM can't afford product 'misses,' has 'thought about' CT6 V-Series

Mark Reuss is a busy man. He oversees General Motors' global product portfolio, an all-encompassing task for a company that sold more than 9.9 million cars and trucks last year. When GM launches a well-received product, like the road-going rocket ship that is the Chevrolet Corvette Z06 – he gets credit. When the company stumbles with the slow-selling Chevy Malibu or grapples with fallout from the decade-old Saturn Ion and its flawed ignition switch, he gets blamed. GM owners, the press and sometimes the federal government, demand answers. Bob Lutz famously held the job before Reuss. So did Mary Barra, who's now GM's chief executive. There's a New GM, but the lineage is connected to a long history. When he's not thinking product, Reuss, an executive vice president, also runs the purchasing and supply chain for the company, which is still one of the largest industrial empires in the world. We caught up with Reuss on the floor of the New York Auto Show, where GM had just rolled out two crucial new products: the 2016 Cadillac CT6 and the 2016 Chevrolet Malibu. Speaking with a small group of reporters, Reuss delved into a variety of subjects, including the new Malibu, Cadillac's future (he thinks the ATS-V is going to "flame the M3 and M4"), and other topics. On fixing the Malibu: "We can't miss. We can't have those kinds of misses [like the previous generation] on our cars and crossovers and trucks. We can't do that. If we do that, we give a reason for someone to go buy something else. It's that simple. "On a car like the Malibu we have a chance to really fix all of that, which we have, and then lead. Then you've got a real opportunity there. So that's what we've really been focused on here – to fix those things." He later added: "We need that car here to transform Chevrolet desperately because it's the heart of the market. And when you think of Chevrolet, people will come back and think about what we did with the [new] Malibu and the Cruze... It's hugely important to us." On Cadillac: "If we go out and try and out-German the Germans, it's probably not going to work. We've got an opportunity here generationally where there's a lot of people younger than me that have parents that drove BMWs and Mercedes, and I think there's an opportunity there for those people to drive something different than what their parents did, and I think that's always been an opportunity in the auto industry if you look at the history of it.

How long will the 'golden age' of performance last?

High-powered sports and luxury cars were everywhere at the New York Auto Show, prompting the obvious question for enthusiasts: How long will this golden age of performance last? Industry leaders have some time before regulations elevate the Corporate Average Fuel Economy level in 2025. Even then, they expect cars rippling with power to survive in some form. "Is it the end of an era," I don't think so," said Ola Kallenius, Daimler AG board member for Mercedes-Benz cars marketing and sales. "That performance element of individual mobility I don't think will ever go away." Kallenius, who oversaw the company's AMG division from 2010-2013, expects it to continue to grow. Last year, AMG sold a record 68,875 units around the world, an increase of 44.6 percent over 2014, with strong growth in the US, China, and Germany. Still, there's always the potential for gas to spike, and pending fuel economy regulations are looming. That could lead AMG to add electrification to its products, Kallenius said, pointing to the electric SLS as a test case. Chevy is also thinking ahead, said Al Oppenheiser, chief engineer of the Camaro. He wouldn't bite when asked about electrification for the Camaro (he did say "never say never"), but admitted in 2025 "it's going to be pretty tough to sell V8s." For now, things are rosy for muscle cars, and Chevy confidently showcased the 640-hp Camaro ZL1 in coupe and convertible form in New York. "I think that this is truly the golden age of performance," Oppenheiser said. It's hard to disagree. News & Analysis News: The 2017 Mazda MX-5 Miata RF was a show-stopper in New York. Analysis: There was a palpable energy when this RF — for Retractable Fastback — was revealed the night before the show at a trendy off-site venue near the Hudson River. Even as a parade of SUVs and flashy luxury cars rolled out the rest of the week, the Miata remained a hot topic. The Retractable Fastback is really a clever targa top, with part of the roof stowing behind the seats, adding about 100 pounds compared to the standard convertible. It makes the car more practical and arguably more attractive. The RF continues Mazda's tradition of selling the Miata with a hardtop variant. The first and second generations offered a detachable one, and a power retractable hardtop (a $1,700 option) was available on third-gen models. Judging by its reception in New York, the RF could prove to be even more popular than its predecessors.

Mustang, Camaro, Challenger gallop onto USPS pony car postage stamp set

Some of America's most iconic cars are about to be immortalized on postage stamps. A new set by the U.S. Postal Service will celebrate the the golden era of pony cars, featuring five classic examples of Detroit iron. Each one is beautifully illustrated in oil-on-canvas style, with subjects in motion and sunlight glinting off the chrome, and would add a nice touch to any first-class letter. The pony car segment was all about (relatively) small, sporty alternatives to the full-size land yachts of the 1960s. They typically came equipped with 6-cylinder engines or small-block V8s. The category was named after the Ford Mustang, hence  the name. Some, though, argue that the Plymouth Barracuda, which was launched a couple of weeks before the Mustang, is the first. Luckily, the Falcon-based Mustang's distinct styling generated a sales sensation, or we might be calling them fish cars. Appropriately, one of the featured cars is a Mustang. But it's not just any Mustang. The 1969 Boss 302, seen here resplendent in Bright Yellow, was created for the hotly-contested SCCA Trans-Am racing series. One of its main rivals would have been the 1969 Chevy Camaro Z/28, also created specifically for the series, and is included in the set in Fathom Green. Representing Auburn Hills in the set is a 1970 Dodge Challenger R/T in Plum Crazy, while Southfield's American Motors gets a nod with an AMC Javelin in Big Bad Orange. The Mustang's platform cousin, a 1967 Mercury Cougar XR-7, is portrayed in a gorgeous Burgundy Poly that almost looks incomplete without Neko Case on the hood. It's not the first time the USPS has honored America's rich car culture on its stamps. In 2013, it issues a series of muscle car stamps with the help of Richard Petty. That set featured a 1966 Pontiac GTO, 1967 Shelby GT-500, 1970 Chevelle SS, 1970 Plymouth Hemi ’Cuda and, of course, a 1969 Dodge Charger Daytona. Another set in 2016 featured classic pickup trucks. Going further back, a 2008 release had chroed and finned automobiles of the 1950s and a 2005 release featured sporty American cars of the same era. The pony car stamps will debut on August 25 at the Great American Stamp Show in Sacramento, California in partnership with the American Philatelic Society. The public is free to attend the dedication ceremony, but you must RSVP first. After that, they will be available at local post offices and on line at the USPS store.