Custom Turbocharged 1987 Blazer With Buick Grand National Turbo V6 on 2040-cars

Auto blog

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Steve McQueen's last movie car, now Pawn Stars-owned, up for auction [w/video]

The last car Steve McQueen ever drove in a movie is officially up for auction. The 1951 Chevrolet Styline DeLuxe Convertible you see above is now owned by none other than Rick Harrison of Pawn Stars fame, but once ferried McQueen around the set of his last film, 1980's The Hunter. That flick saw the Bullit star play a bumbling bounty hunter and didn't exactly set the box office on fire. McQueen bought the car after production wrapped, and four years later it sold at his estate sale at the Imperial Palace in Las Vegas.
Flash forward to 2003, and the convertible received a full restoration back to near-stock specifications. Hagerty Insurance estimates the car to be worth around $45,000 without the significant providence. Given its ties to one of film's most popular gearheads, the old Chevrolet could fetch up to 10 times that when it goes under the gavel in Ft Luaderdale, Florida on March 22. You can head over to the Auctions America site for more information. You can also check out the trailer for The Hunter below.

Evatran, Bosch will sell wireless home charger for as low as $1,998*

At the Consumer Electronics Show in Las Vegas today, the big news for plug in vehicles is that they can now start to ditch the plug. As expected, the system costs around $3,000 and is available for both the Nissan Leaf and the Chevrolet Volt. For the first 250 customers, though, Evatran is offering $1,000 off the standard price, a 30 percent discount. Deliveries start next month and Evatran says it expects the discounted units to all be snatched up in the first half of the year. The wireless charger charges as quickly as conventional corded systems. Called the Plugless Wireless EV charger, the 240-volt station will be installed by Bosch and needs a specific adapter to be used with the Volt or the Leaf (the Leaf version costs $100 more). So, any two-EV families out there will need to pony up double if there's a Chevy and a Nissan in the garage. Of course, since the Plugless system only works with older Leafs (2010-2012 model years - but with any Volt), any late adopters will not be able to take advantage of the new technology, for now. Evatran says the wireless charger "charges the Volt and Leaf as quickly as conventional corded systems and all vehicle features, such as charge-timers and phone applications, can be used seamlessly with the Plugless system." After the first 250 units, standard prices for the wireless chargers take effect again: $2,998 (Volt) and $3,098 (Leaf). Evatran says it will announce wireless chargers for additional vehicles and model years later this year. Evatran and Bosch offer Promotional Pricing as low as $1,998 to first 250 PLUGLESS™ Wireless EV Charging Customers LAS VEGAS, Jan. 6, 2014 /PRNewswire/ -- Evatran Group, Inc. ("Evatran"), in partnership with Bosch Automotive Service Solutions, announced today at the 2014 Consumer Electronics Show that it is offering reduced promotional pricing to the first 250 customers who opt to Go PLUGLESS with their electric vehicle ("EV") experience. The PLUGLESS system offers a convenient, wireless charging alternative to the repetitive process of unplugging and plugging-in electric vehicles. The reduced pricing includes all charging hardware and is as much as a 30% discount off the system's standard MSRP. The discount is available only to the first 250 customers. Initial shipments of the PLUGLESS system, the first wireless EV charging product in the world available to individual EV drivers, will begin in February 2014.