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Is Lincoln MKC cutting into Cadillac SRX sales?

The two big American luxury brands of Cadillac and Lincoln are on surprisingly similar paths at the moment with both divisions hoping to redefine themselves and grow popularity. They're still early in the process with no clear winner yet, but things might actually be looking up for Lincoln's latest model, according to a monthly sales analysis from The Motley Fool. It seems, at least early on, that the new MKC crossover might be taking a bite out of the Cadillac SRX's growth.
The MKC launched just a few months ago and has been getting a big marketing push from a series of oft-mocked ads starring the smooth-talking Matthew McConaughey. The luxury CUV has been the popular, new kid on the block with growing sales since its introduction. While smaller than the SRX, the Lincoln starts at a lower price and offers better fuel economy.
Through June, the SRX performed well with sales up over 20 percent on average through June, according to The Motley Fool. However, July and August saw things plummet with year-over-year drops of 7 percent and 37 percent, respectively. It still far outsold the MKC in terms of actual units in a given month, but the Caddy's continued growth has appeared to stagnate.

Weekly Recap: Cadillac's crossover blitz hinges on the 2017 XT5

Cadillac's aggressive new cadence of crossovers begins next spring with the arrival of the 2017 XT5, the first of four new utility vehicles that Cadillac will unleash in a bid to win more customers and revitalize its image. The XT5 replaces the aging SRX, and it's the first SUV to use the brand's new naming scheme (cars will use the corresponding CT prefix). Billed as the cornerstone of Cadillac's remade crossover lineup, the XT5 will join showrooms right after Caddy's new flagship, the CT6 sedan. It will be on display next week at the Los Angeles auto show after first appearing this month at the Dubai motor show. "It's pivotal to our ongoing growth, which is why we've developed XT5 from the inside out to provide customers more space, more technology, more luxury, and more efficiency," Cadillac president Johan de Nysschen said in a statement. "Pivotal" is almost understating the XT5 and the red-hot midsize crossover segment. The SRX is Cadillac's top seller in 2015, posting a 25-percent increase and its 56,732 units (up 25 percent) are more than one third of the brand's 141,090 sales this year. Yes, the totals have been partially incentive-fueled, and Cadillac put an average of $7,225 on the SRX's hood in October, according to TrueCar data. Still, it's an impressive performance for any vehicle, especially one that's had few major changes since the new generation launched as a 2010 model. "The SRX has been selling very well, given how late in the lifecycle it is," AutoPacific product analysis manager Dave Sullivan told Autoblog. It outsold the all-new MKX last month and really only trails the Lexus RX. This is the volume model for Cadillac and dealers need this to be a grand slam, not just a home run." Cadillac is adamant the XT5 isn't an SRX re-skin. It has a new chassis, more interior room, and adds features like Apple CarPlay and Android Auto. Thanks to a new structure, the XT5 sheds 278 pounds compared with its predecessor, which should improve fuel economy and driving character. The crossover uses General Motors' latest 3.6-liter V6 rated at 310 horsepower and 270 pound-feet of torque, and it is fortified with variable-valve timing, cylinder-deactivation, and stop-start features. The V6 will team with an eight-speed automatic transmission and a twin-clutch all-wheel-drive system than can summon all of the torque distribution to the front or rear axles. Cadillac will also sell a 2.0-liter turbo four-cylinder model in China.

2016 Cadillac CTS-V arrives with 640 hp, 200-mph top speed

Ask the company's executive team, and they'll tell you "this is the maximum Cadillac V-Series." It's the 2016 CTS-V sedan, and it packs the very best of what's possible at Cadillac. And the company says it doesn't think "anyone thought it was possible that we could push [the CTS-V] this far." The big news is what's underhood: General Motors' supercharged, 6.2-liter LT4 V8, tuned to 640 horsepower and 630 pound-feet of torque. That's 10 hp and 20 lb-ft less than the monstrous Corvette Z06, and the result is the most powerful car Cadillac has ever produced. With rear-wheel drive, launch control and the eight-speed automatic transmission (sorry, folks – no more manual transmission here), Cadillac says the 2016 CTS-V will sprint to 60 miles per hour in just 3.7 seconds, on its way to a top speed of 200 miles per hour. Naturally, Cadillac's engineers say they have tuned the CTS-V to ensure it can put all that power to the ground with the most precision and poise possible. That starts with the excellent Magnetic Ride Control active damping system (with a claimed 40-percent increase in responsiveness)and a 25-percent increase in structural stiffness that should improve overall handling and steering. What's more, a high-performance Brembo brake package comes standard, as do 19-inch alloy wheels wrapped in seriously sticky Michelin Pilot Super Sport tires that will reportedly offer 1g in lateral acceleration. Cadillac also says that all changes to the bodywork are functional. That includes a carbon-fiber hood, front splitter, rear spoiler and diffuser that are super light and aid with aerodynamics and weight reduction – all of which will be available as an optional package for folks who like the exposed carbon look. Inside, it's more of what we're used to on lesser CTS models, but there's newly optional carbon fiber trim, microfiber suede upholstery trim, and some seriously awesome Recaro seats. Additionally, as we exclusively reported earlier, Cadillac will offer GM's Performance Data Recorder in the CTS-V. It records high-definition video with data overlays that's sharable via social media. Beyond that, Cadillac will offer the usual smattering of tech goodies, including Siri Eyes Free, OnStar with 4G LTE, CUE infotainment with navigation and Bose audio. The CTS-V will launch later next year, following the debut of the smaller ATS-V. In the meantime, the sedan will officially bow at the 2015 Detroit Auto Show in just a few weeks.