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Cadillac to fight Audi A3, Mercedes CLA with small rear-drive sedan?

Compact luxury sedans are fast becoming the trend among upscale automakers. Mercedes has the new CLA (and its many platform-mates), BMW has the 1 Series and 2 Series, Audi has the A3 and, though Lexus apparently isn't interested in anything smaller than its CT 200h, Infiniti is getting in on the action with a compact model of its own. It would only follow logically, then, that Cadillac should launch a competitor, and according to the latest reports, that's just what it has in store.
Speaking with Car and Driver, Cadillac marketing chief Uwe Ellinghaus confirmed that such a project is in the works. But unlike its rivals, Cadillac aims to go with a rear-wheel-drive layout. This despite research that apparently indicates that a surprising 80 percent of owners think that their BMW 1 Series is front-drive. It's the driving dynamics and styling proportions that motivate Ellinghaus and his colleagues to stick with rear-drive, however.
The new model would in all likelihood be based on the same GM Alpha architecture that underpins the ATS and CTS - a platform that has helped Cadillac keep the weight down on both models and which is expected to underpin the next-generation Chevy Camaro, as well. The sub-ATS could be positioned as a four-door 2+2, however, as the ATS grows a little larger in its next iteration in order to make room for its new baby brother.

2015 Cadillac ATS sedan gets early reveal in making-of video

Cadillac is apparently preparing to roll out a minor facelift for the ATS sedan - which we know not because General Motors has already revealed it or because we're looking at it in a fresh batch of spy shots (though we've seen that too), but because a behind-the-scenes video from the filming of its commercial has leaked out online. Which may be bad news for Cadillac, and even worse news for the film production company, but good news for us, because we get to see it ahead of schedule.
The revised sports sedan seems to be sporting a new front bumper and less egg-cratey grille with Caddy's new wreath-less badge at its center, all apparently put in place to bring the sedan more in line with the new ATS coupe.
We're sure Cadillac will be revealing the updated 2015 ATS sedan shortly, but you can scope it out right now in the video below. By way of comparison, we've included an image gallery of the current ATS, released back in 2013, as well.

Cadillac confirms new flagship to be built in Detroit next year

"The objective for this upcoming model is to lift the Cadillac range by entering the elite class of top-level luxury cars." - Johan de Nysschen
Cadillac confirmed Friday morning it will build its new flagship sedan, expected to be called the LTS, starting in late in 2015 in Detroit.