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Next Cadillac CTS-V confirmed for Detroit

As a car enthusiast, you should be excited for the 2015 Detroit Auto Show. Hell, we can barely contain ourselves – it's shaping up to be a great show. And this bit of news only heightens our expectations – Cadillac will be bringing its third-generation CTS-V to January's North American International Auto Show. That bit of high-performance news has been confirmed to Autoblog by Cadillac officials. In fact, we've received an official invitation to the brand's press conference, and while the latter is light on information, it does say, "it's time for the V-Series to elevate to the next level." Considering our last experience with the CTS-V, we're not sure what there is left to elevate, although we're hopeful that Caddy will come up with something. What that could be, of course, is very open to speculation. When the last CTS-V debuted in 2009, it arguably outgunned Germanic challengers like the 500-hp BMW M5 and 518-hp Mercedes-Benz E63 AMG for a lot less money, boasting a detuned version of the Chevrolet Corvette ZR1's 6.2-liter supercharged V8. Could that trend carry on, with the next CTS-V borrowing the supercharged, 650-hp mill from the new Corvette Z06? If escalation is the name of the game, the Z06 engine would seem to once again allow Caddy battle it out on firm, big-booted footing with BMW and Mercedes-Benz. Of course, all will become clear on the morning of Tuesday, January 13. Like we said, we can hardly wait. Related Video:

Cadillac exec realizes ELR pricing was stupid high

At least one Cadillac exec has finally started to come to terms with something we knew all along: the initial $75,000 price for the ELR plug-in hybrid was way too high. The bad decision in part led to the model selling just over 1,000 units last year. Company marketing boss Uwe Ellinghaus recently gave an interview to Bloomberg where he discussed what went wrong. "The MSRP was, indeed, a mouthful," Ellinghaus said to Bloomberg. "We overestimated that customers would realize our competitors were naked at that price." People balked at the ELR's price from the very start, and dealers were receiving $5,000 at one point just for getting customers to test drive the PHEV. Later, some incentives for buyers were as high as $14,000. Cadillac planners saw a conundrum when it came to the ELR's price. Too low of a figure was thought to bring the model close to the Chevrolet Volt, and $75,000 was also believed to signal Caddy's PHEV as something special. "We just wanted to make this a statement for the brand of how progressive we are," Ellinghaus said to Bloomberg. Cadillac is now working to rehabilitate the ELR's reputation with a host of updates for 2016. Buyers get a 25-percent boost in powertrain output, additional standard features, and the whole package comes with a $9,000 drop in price. The tweaks should help the luxurious PHEV make a better second impression. Related Video:

Cadillac is bringing a new concept to Pebble Beach

Cadillac will debut a new concept Thursday in Monterey. The company also released teaser video, but it only shows us a few glimpses of interior parts and a concept drawing that seems to show a very minimalistic dashboard. The big draw appears to be the large screen filling in for instruments and infotainment. According to Cadillac, the screens are curved OLED panels co-developed with LG, and the technology behind them will appear in a future Cadillac. Bringing a new concept to the famous Monterey Car Week is a return to form for Cadillac. In past years the company brought beautiful concepts like the full-size, four-door Ciel convertible, and the taught, athletic Elmiraj coupe. The latter of these showcased designed cues that trickled into production Cadillacs. No word (or pictures) on the exterior yet. We'll be sure to have complete coverage of the concept later this week. Related Video: Image Credit: Cadillac Cadillac Concept Cars Videos Pebble Beach