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de Nysschen pushes to separate Cadillac, GM

Cadillac President Johan de Nysschen continues his push to separate his brand from General Motors. After controversially picking up shop and moving to New York's trendy SoHo neighborhood, de Nysschen has now gone on record as saying that within two years, the brand will enjoy "a far higher degree of autonomy and self sufficiency." That autonomy will include the brand reporting its own financial results, independent of GM. But what would such a move do for Cadillac? Well, as de Nysschen explained it to Automotive News, "Cadillac at this state makes a very sizeable contribution to the overall profit at General Motors." If that's truly the case, separating financial announcements serves to emphasize the prosperous character de Nysschen seems so keen on attaching to his brand. But that's only one phase of Cadillac's push to distance itself from GM. De Nysschen is eager to revamp the company's dealership model so that it stands out from other GM brands, calling it a "very profound focus." Those moves, according to AN, including a change to the current dealer incentive model with a particular emphasis on building the brand rather than nailing sales figures. "If you aren't strengthening the brand perception, you should have less reward," de Nysschen told AN. While his goals seem clear, de Nysschen's statements have left us wondering whether they're also somewhat counterintuitive. Emphasizing Caddy's prosperity to potential consumers while incentivizing dealers to move less metal seems more like a tactical move rather than a strategic one. And there's no telling how the new dealership model will impact de Nysschen's goal to hit 500,000 global sales by 2020. Related Video:

Cadillac sales chief fired over policy violation

Amidst a good year for Cadillac, which is experiencing higher sales gains than any other US brand this year, the US sales chief has been fired over a policy violation, Automotive News reports.
The sales chief, Chase Hawkins, "has left effective immediately," GM spokesman David Caldwell told Automotive News. Caldwell went on to say that Hawkins' replacement would be chosen soon.
Hawkins became the US sales chief in June 2012, and before that was the regional sales director for Cadillac in the Northeast US, overseeing 168 dealerships.

eBay Find of the Day: Ryan Gosling Eldorado from Lost River

What's better than a car connected to Ryan Gosling? A car connected to Ryan Gosling and Matt Smith (the eleventh Doctor Who for our less nerdy readers). This 1966 Cadillac Eldorado convertible is driven by Smith in Lost River, Gosling's directorial debut. The movie was filmed in Detroit, with plenty of footage at the Packard factory, and the car is located in the nearby enclave of Hamtramck. Truth be told, this car has questionable star appeal and it needs a lot of work. Lost River currently holds a 20% fresh rating on Rotten Tomatoes. I've never seen an episode of any Doctor Who – a fact that amazes Seyth Miersma. And while I agree with Kroll Show character Wendell Shawn that Gosling is a "beautiful idiot," that's not enough for me to buy a car with an exhaust leak. The body on this Eldorado looks clean, but there is plenty of restoration work for the next owner. The listing states that most of the exterior and trim needs to be installed, and the front seats are in rough shape. Other details are vague – the carburetor "might need to be rebuilt" and the radiator and fan "may need to be replaced" but neither statements explain why. On the upside, the 340 horsepower (gross rating), 429 cubic inch V8 runs well. Reserve is not met at the current price of $4,000, but this could be a chance to get a classic '60's convertible for cheap. Featured Gallery eBay 1966 Cadilac Eldorado View 18 Photos News Source: eBay Celebrities TV/Movies Cadillac Auctions ebay Find of the Day celebrity ryan gosling