1985 Cadillac Eldorado - Bairritz Edition! on 2040-cars

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GM will likely build PHEV batteries in China soon

It's a big week for batteries. Friday, Tesla will hold a big event at its Gigafactory in Reno, NV. But even in Michigan, there are things happening on the electrified automotive front. This was proven when GM invited journalists to its Brownstown Battery Assembly Plant today, highlighting the six different battery packs it makes for nine vehicles around the world (plus a tenth, coming to Asia, that has not yet been announced). During our tour, we learned a few interesting tidbits that we thought readers would like to hear: The Cadillac CT6 plug-in hybrid launches in China this fall before coming to the US next year. GM builds the battery packs in Michigan and ships them to China for final assembly in the PHEV. For now, this is all fine for GM to qualify for China's incentives for building green cars in the country. But, as Bill Wallace, GM's director of global battery systems, told AutoblogGreen, this could change thanks to the country's 'Made in China 2025' plan. The situation is "evolving," he said, and it's a safe assumption that GM will need to build packs in China some day. For the CT6 PHEVs that will be sold in the US, the batteries will make a round trip, since GM will only build the plug-in version in China. As for the range of the CT6 PHEV, that hasn't been announced, but since China offers incentives for vehicles that get at least 50 kilometers (31 miles), that's a likely target (the US range (UPDATE: GM did announce an expected range for the CT6 PHEV in the US at the LA Auto Show last fall, saying it would "travel approximately 30 miles on a full electric charge"). The battery pack in the CT6 is also a clunky box-type thing, totally unlike the near-elegant T-shape used in the Volt. This despite the fact that the guts of the two packs are similar. Both have 192 li-ion cells and weigh almost the same, but GM tuned the CT6 pack for acceleration instead of range, the way it did with the Volt's pack. Still, the main reason the packs are different is because the CT6 is a rear-wheel drive vehicle, and the tunnel that the Volt's pack uses is occupied by the driveshaft. Despite the highly touted second-gen Chevy Volt going on sale last year, GM still has the capacity to build battery packs for the old, first-gen model. This is because the company is legally required to be able to provide replacement packs for warrantied vehicles (for up to 10 years), and the second-gen packs don't fit into the first-gen vehicles.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.

The CadMad shooting brake Eldorado Brougham-Nomad cross is up for auction

The CadMad custom 1959 Cadillac Eldorado Brougham is the coolest car crossing the block at the Scottsdale Barrett-Jackson auction. All arguments to the contrary are wrong and can be redirected straight to the gallery above. This 16-year project built by Super Rides and commissioned by the late Steve Barton won the Don Ridler Memorial Award at the 2019 Detroit Autorama, which goes to the custom build that shows the best creativity, engineering and quality workmanship. All of those qualities are on full display in this Eldorado Brougham-Nomad mashup. Just so we’re all on the same page, a 1959 Cadillac Eldorado Brougham was no normal Cadillac at the time. The sedanÂ’s exterior design is thanks to Pininfarina, as Cadillac had the Italian design company tweak its styling. It resulted in a much more subdued Cadillac than the rest of Caddy's giant fin-tastic designs of the decade. Only 200 were made over the course of a couple years, and they remain some of the rarest production Cadillacs to this day. The “Fawntana Rose” Cadillac standing before us is a shooting brake interpretation of that famous sedan. It has lost 18 inches in overall length, four inches in width and the rear doors have been completely eliminated. A Chevy Nomad roof was shortened by a couple inches and grafted onto the bodywork. The builders say that every last piece of sheet metal was modified for this build. Still, thereÂ’s still no mistaking it for a Cadillac. The chrome bumpers and lights were left mostly untouched, and the small fins were retained, as well. That Nomad roof was painted in Titanium Silver for contrast, the same silver thatÂ’s used on the new Ford GT. Things only improve when you open the hood. A 632-cubic-inch twin-turbo V8 built by Nelson Racing Engines (NRE) powers the shooting brake. Most of the time (on 91 octane fuel), it produces around 1,000 horsepower and 950 pound-feet of torque. Feed it 112 octane fuel and NRE claims itÂ’s capable of producing upwards of 2,500 horsepower. Yowza. A four-speed automatic transmission and strengthened Corvette transaxle somehow attempts to put the power down to the rear wheels. The seats are reflective of the amount of power this car puts down — 2012 Cadillac CTS-V buckets were used and modified with mauve-colored upholstery. All the trim was hand-painted, including the wood-grain flooring in back and is meant to “mimic the African Wenge and Tigerwood Maple.”  The time and effort that went into this built is truly astounding.