2008 Cadillac Dts 1sa on 2040-cars

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Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.

2019 Cadillac XT4 vs. other compact luxury crossovers: How they compare

After years of every other luxury car maker stocking their showrooms with trendy crossovers, Cadillac is finally joining the fray. Its latest addition is the 2019 Cadillac XT4, a tidy little crossover that proudly bears signature Caddy designs such as the tall slender taillights. And based on our first drive of the car, it impresses in many ways, such as its refined engine, classy interior and excellent ride quality. View 39 Photos That's good news for the little Cadillac, but it needs to stand out in a big segment. To see if it has any other areas where it shines, or maybe some where it's a bit dim, we decided to compare its specifications with those of four of the segment's bestselling compact crossovers, the Lexus NX 300, Acura RDX, Audi Q5 and BMW X3. And for good measure, we threw in the XT4's crosstown rival, the Lincoln MKC. View 15 Photos Here's a chart showing each of these vehicles' vital stats, including horsepower, torque, fuel economy, cargo space, passenger space and price. Further analysis follows. If you'd like to compare any of these vehicles with other luxury crossovers, be sure to check out Autoblog's Car Finder and Compare tools. Also, this is solely a comparison of basic specifications, and for more in-depth information on these cars, be sure to follow the links to our full reviews. And don't be afraid to check these cars out in person at their respective dealerships. Engines, transmissions and fuel economy With the exception of the Lincoln MKC's optional 2.3-liter engine, every competitor here resorts to the same type of engine, a turbocharged 2.0-liter four-cylinder, for its propulsion. And unsurprisingly, they make similar power, in the mid-200 horsepower and mid-200 lb-ft of torque range. Of the 2.0-liter engines, the standout is the Acura RDX, which produces a hearty 272 horsepower and 280 pound-feet of torque. It's second in power only to the Lincoln's optional turbo 2.3, which makes 285 horsepower and 305 pound-feet of torque. The bottom of the pack is the Lexus with 235 horsepower and 258 pound-feet of torque, but the next least powerful crossover is the Cadillac XT4, with just two more ponies than the Lexus, and the same amount of torque. View 22 Photos Though the Cadillac is nearly the least powerful, it does get to claim the best fuel economy numbers, rated at 24 mpg in the city, 30 on the highway, and 26 combined with front-wheel drive.

GM's Cruise Origin EV platform to be shared by many electric vehicles

GM on Monday announced that it was spending $2.2 billion at its Detroit-Hamtramck facility, part of its $3 billion commitment made after the UAW strike to transform Hamtramck into the company's first plant to exclusively build a wide variety of electric and autonomous vehicles. The operation will eventually employ 2,225 people. Hamtramck is still building the Cadillac CT6 and Chevy Impala. Production of those cars will wind down Feb. 28, when GM will idle the lines for 18 months of retooling. During the transition, more than 800 workers will likely be transferred to build pickups at Fort Wayne, Indiana, or Flint, Michigan. When Hamtramck production of new EVs begins in late 2021, the Cruise Origin electric shuttle revealed last week will be among the first vehicles built there. Also, an electric pickup likely branded as a Hummer to be sold as a GMC, which will be debuted by LeBron James during the Super Bowl this Sunday. GM made quite a few pronouncements during the unveiling of the electric, autonomous Cruise Origin last week in San Francisco. We heard that the Origin was designed to last for for 1 million miles, be "roughly half the cost of what a conventional electric SUV costs today,” and riders could save as much as $5,000 per year by giving up their cars for Origins. Much was left out, as well, such as detailed specs on the platform, and when the Origin could see wide deployment. Carscoops addressed one open question about the platform, reporting that the Origin's bones will be shared among a number of other GM battery-electric vehicles, probably starting with the Cadillac EV due in 2021. The site received confirmation of that tidbit from Megan Soule, the automaker's assistant manager of Electrification, Battery Technology, Fuel Cells, R&D and GM Ventures Communications. It seems what we've been shown in the Origin is the first fruit of the multi-vehicle EV strategy GM CEO Marry Barra presented at the 2017 Barclays Global Automotive Conference. One of the slides (below, full PDF presentation here) touts an "All new multi-brand, multi-segment platform" with a "Structurally integrated all new battery system." The next slide places that modular platform at the center of 11 new vehicles, the van-looking silhouette on the upper right labeled "SAV," for shared autonomous vehicle, apparently in reference to the Origin.