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Mercedes leads in US luxury car thefts

Mercedes-Benz makes some fine automobiles. The Silver Arrow'd cars are so good, apparently, that thieves can't help but try to steal them. The German brand is at the top of the charts for luxury car thefts in the US, according to the National Insurance Crime Bureau, with New York City leading the way. (And those New Yorkers complain about Detroit being bad!)
The C-Class was the most stolen model, with 485 ganked between 2009 and 2012 in NYC alone, while the E-Class and S-Class (which also boasted the worst recovery rate, at 59 percent) both finished in the top ten. Following the C-Class was the BMW 3 Series and Infiniti G. Not surprisingly, each of these were the most common models in their respective lineups. Los Angeles and Miami are also prime hotspots for luxury car thefts, according to the Detroit News report.
While getting your car stolen is pretty awful, there was one inspiring statistic compiled by the NICB - the average recovery rate across the board was 84 percent, with the Cadillac CTS getting recovered 91 percent of the time.

Cadillac executive appointments have global flair

Cadillac has rearranged its executive suite in order to take full advantage of its sales momentum. Don Butler is moving from his role as US VP of marketing to a newly created position with the title VP of global Cadillac strategic development. It will be his job to "drive the next phase of Cadillac growth internationally," planning strategy and developing new markets.
He will be replaced by Steve Majoros, an exec poached from Chevrolet's ad agency of record, Campbell Ewald. Majoros, who has the Chevrolet campaigns "Like a Rock" and "American Revolution" on his resume, will oversee Cadillac's US and international marketing.
Another component in the brand's renewed global focus includes conducting an ad agency review. Announced last month, Fallon Worldwide remains Cadillac's agency of record, but others, said to include Campbell Ewald, will be bidding to make the creative that helps Cadillac expand sales percentages by triple digits here and in China. Scroll down below for the official press release.

De Nysschen says Cadillac will be ready for a $250,000 model in 15 years

Cadillac president Johan de Nysschen has some very, very lofty goals for the American luxury car manufacturer. That's according to a new report from Reuters, where the former Audi and Infiniti exec says that Cadillac is only 15 years away from selling a $250,000 car. "It is too early today for a $250,000 Cadillac," de Nysschen told Reuters at the LA Auto Show. "Fifteen years from now, it won't be." Now, provided de Nysschen doesn't envision a future of hyper-inflation, where an ATS rings up at $200K and a CTS at $225,000, the idea that Cadillac could sell a car worth a quarter-of-a-million dollars in just 15 short years is the very definition of ambitious. That's doubly true when you realize that, at present, Cadillac's most expensive vehicle is the Escalade ESV Platinum, which costs no more than $97,940, while de Nysschen said the upcoming CT6 sedan will be priced "in the 70s." What do you think? Could a Cadillac that costs well over twice as much as the brand's most expensive current vehicle be a reality in the distant future? Or is de Nysschen aiming too high too soon? Let us know what you think in Comments. News Source: ReutersImage Credit: Jae C. Hong / AP Cadillac Luxury cadillac ct6