1972 Cadillac Deville on 2040-cars

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GM executive chief EV engineer says reducing cost of plug-in vehicles is 'huge priority'

As we know, another major automaker investing heavily in electrified vehicles is General Motors, and it's doing things much differently than rivals BMW, Ford or Nissan. The Chevrolet Volt extended-range EV is a modest seller at its $35,000 sticker price but a huge hit with owners. The Chevy Spark BEV, still in limited availability, puts smiley faces on its owners and drivers. The just-introduced Cadillac ELR, a sharp-looking, fun-driving $76,000 luxocoupe take on the Volt's EREV mechanicals, has admittedly low sales expectations. With this interesting trio in showrooms and much more in the works, the third vehicle electrification leader I collared for an interview at Detroit's North American International Auto Show (see #1 and #2) was Pam Fletcher, GM's executive chief engineer, Electrified Vehicles. ABG: Why do your EREVs need four-cylinder power to extend their range when BMW's i3 makes do with an optional 650 cc two-banger? "We designed [the Volt and the ELR] to go anywhere, any time" - Pam Fletcher PF: I get that question all the time: why not something smaller? You don't really need that much. You use the electric to its ability, then you just need to limp. But we designed those cars to go anywhere, any time, and we don't want their performance to be compromised. If you're driving through the mountains, we don't want you to be crawling up grades, or to be limited on any terrain. So it's optimized to be able to travel literally the biggest grades and mountain roads around the globe at posted speeds. Because what if you can't? Another good reason: when the engine is on, you have to run it wide open throttle, max speed, most of the time. And while we can do a lot with acoustics, and the ELR has active noise cancelation, a small-displacement, low cylinder-count engine at high speed, high load all the time isn't something you want to live with. That's how we came up with the balance we did among the key factors of performance, NVH [noise, vibration and harshness] and range. ABG: Where you go from here? Is the range-extender engine due for an update? PF: We know and love the current Volt, and there is still a lot of acclaim about it, so we think it's a good recipe. But we are heavily in the midst of engineering the next-generation car, which I think everyone will love and be excited about.

2015 Cadillac Escalade is exactly what you expect [w/video]

Leading up to the debut of the 2015 Cadillac Escalade, we were told that the new luxo-SUV would be "much less ostentatious" and that we could expect greater differentiation from its Chevy Tahoe/Suburban and GMC Yukon siblings. And while those things may be true to some extent, after digesting the full raft of Escalade information and photography, we can say that this new 2015 model is exactly what we were expecting all along.
No, there isn't a single part of the new Escalade package makes us go "wow" or "ooh," but it still looks like a solid, nicely updated offering that will surely attract the same sort of baller status when it hits the road. For starters, the new front end has been completely redesigned, where cleaner, tauter lines work with the full-LED headlamps and running lamps to create a face that, while familiar, falls right in line with the rest of Cadillac's lineup. Around the sides, the shape is exactly the same as the rest of the SUV's platform mates, with better-fitting body panels and a handsome, upright design. Of course, 20-inch wheels are standard, and hifalutin' 22-inch rollers are available (in chrome, we assume). Things get really interesting around back, where full-LED taillamps extend from the bumper all the way up to the top of the tailgate, and - like the Tahoe/Suburban/Yukon - the rear window wiper has been integrated into the top of the hatch for a cleaner look. It all looks pretty modern and good, but doesn't really tone down the otherwise flashiness of the Escalade package.
Like its predecessor, the new Escalade will be available in standard- and extended-wheelbase formats (bring on the EXT!). Only one engine is available: GM's 6.2-liter EcoTec3 V8, good for 420 horsepower and 460 pound-feet of torque, mated to a six-speed automatic transmission. Both two- and four-wheel drive configurations will be offered, and the new Escalade should be a bit better to drive than the previous model, with a new coil-over front suspension and five-link rear setup, a wider track, variable-assist electric power steering and Cadillac's Magnetic Ride Control system with Tour and Sport modes.

Cadillac sales chief Peffer resigns amidst slow sales

Cadillac continues to hemorrhage executives, as it's just seen its fourth high-level departure in the past year. Vice President of Global Strategic Development Don Butler (who defected to Ford) and European President and Managing Director Susan Docherty both left the company of their own volition, while Chase Hawkins, Cadillac's vice president of sales and service, was fired following a "violation of policy" in July of 2013. Strangely, it's Hawkins' replacement, Bill Peffer (shown above), who has handed in his papers this time around.
"Bill left to pursue other interests. Kurt McNeil replaces him, effective immediately," spokesman David Caldwell told Autoblog via email.
McNeil last held the VP of sales and service position back in 2012. He's currently the vice president of US sales for all of General Motors. According to The Detroit News, McNeil will take on the post in what is likely an interim capacity.