1962 Cadillac Sedan Deville 4 Window Newport Blue on 2040-cars

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Cadillac tipped to call flagship something other than LTS

Cadillac wouldn't be Cadillac without large sedans in its lineup, and while the XTS has had to hold down that end of the fort all on its own, it won't have to for too long. That's because the luxury brand in the General Motors portfolio is preparing to roll out its new LTS, stylistically previewed by the Elmiraj concept pictured above. Only now, the latest thinking is that the upcoming flagship model may not be called LTS at all.
As Automotive News points out, Cadillac's naming scheme is all over the place at the moment. The ATS slotting below the CTS makes sense (alphabetically), but where do the ELR, SRX and especially the Escalade fit into that naming hierarchy? And how would LTS - as the project has been known until now - sit above the XTS?
Fortunately, Cadillac may be on the case, as two of the division's most recent senior appointments seem keen to rationalize the naming scheme. One is Uwe Ellinghaus, who joined Cadillac as chief marketing officer late last year. Speaking of the brand's nomenclature last spring, Ellinghaus was quoted as saying, "We are aware that this is currently a weakness of the Cadillac brand." And his new boss is bound to agree.

The syrupy sweet tale of the Pink Cadillac Margarita

In our last installment of the irregular and irreverent series on drinks loosely connected to – or named after – automobiles, we sipped a Taxi cocktail, which in its original form tasted a bit like a margarita infused with Blackjack chewing gum , except worse. This time, we explore mythos behind a drink so pink it usually doesn't make you stop and think. But that's what we're going to do. And, as always, enjoy cocktails (and reading about them) while you're not behind the wheel. Our brother lives in Detroit, where old American cars go to not die. On the streets of the Motor City, you will see all manner of holey-mufflered, salt-rotted, spring-sagging Big Three iron plowing along shoddily. Our brother's next-door neighbor is a connoisseur of such vehicles, and thus populates his driveway with a cache of Malaise Era Cadillacs. (His dog lives in one.) His latest addition, which our brother texted us a photo of recently while we were eating fish tacos in Los Angeles, is a Desert Rose 1977 Coupe DeVille (seen below). Since we're always thinking about cars or drinking (or both), and we were eating Mexican, this put us in mind of a cocktail our cousin's trashy bridesmaid made us try at her wedding in Charleston: the Pink Cadillac Margarita. Suddenly, we were thirsty. The Pink Cadillac Margarita is, quite obviously, a pink drink – a somewhat cloying, if deliciously chuggable concoction colored with a spritz of Ocean Spray, or Chambord liqueur if you're classy. Pink drinks get a bum rap. Blame it on the Cosmopolitan, and everyday misogyny, but many people find pink drinks frivolous. As expert drinkers, and drink experts, we would counter that the consumption of alcohol is, at its essence, about being frivolous. Never mind that the chemical is a depressive; Consuming it is about putting on your rose (or rose) colored glasses, and getting ready to make some mistakes. The Pink Cadillac is apparently so named not just because of its signature color and the irresistible musical connection between Cadillacs and pinkness (see: Aretha, Springstein, Natalie Cole). The moniker also derives from the quality of the ingredients – drawing on the historical expression "The Cadillac of..." to signify something top-shelf. "It's difficult to know quite how that name was derived," says Melody Lee, Cadillac's director of brand strategy.

Cadillac V-Performance Academy joins free driving school party

Just in case you needed another reason to want one of Cadillac's hottest performers, starting with the 2017 Cadillac CTS-V and ATS-V, the first owner of each vehicle can score a free two-day course at Spring Mountain Motor Resort with the V-Performance Academy. According to Spring Mountain's website, the V-Performance Academy "is designed for drivers of all experience levels and includes dynamic car control exercises, visual skill development, and proper cornering techniques," with "brief" classroom sessions sprinkled in. Driving programs like the V-Performance Academy are all the rage right now. In the last few weeks alone, both Fiat and Ford announced free one-day academies baked right into the price of cars like the 124 Abarth and Focus RS. As with the Ford and Fiat courses, Cadillac is providing the learner cars. But where those other courses call on vehicle owners to shell out for airfare, food, and in Fiat's case, lodging, Cadillac covers tuition – a $2,420 expense for non-owners – along with two nights in one of Spring Mountain's "luxury condominiums" and breakfast and lunch during both driving days. Students are still on the hook for airfare, although Caddy will shuttled attendees from Las Vegas McCarren to the track/resort, some 55 miles away. If you can't shell out for the flight to Las Vegas, a new CTS-V or ATS-V, or simply can't spare two days for a driving school, Cadillac is ramping up for another year of its one-day, traveling V-Performance Lab, which will run at Lime Rock Park in Connecticut and at Circuit of the Americas in Texas. Related Video: