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GM, UAW poaching Nissan workers in Tennessee

General Motors and the United Auto Workers are going on a recruitment drive at the Spring Hill factory in Tennessee, and they're hoping to poach some skilled workers from Nissan's nearby plant in Smyrna, TN. The General and the union even bought a billboard advertising for industrial electricians near the Japanese automaker's facility, according to the Daily News Journal. The reason for the billboard was simple. "GM was short of electricians," said Tim Stannard, the president of the UAW local at Spring Hill, to the Daily News Journal. The factory currently builds the Chevrolet Equinox but has a contract to assemble the next generation of Ecotec engines and the Cadillac XT5, which replaces the SRX. Thanks to the $185-million deal, employment there is expected to double by May 2016, according to Stannard, with roughly 1,800 additional union jobs. Beyond just several billboards, GM has job postings online for the Spring Hill plant looking for workers with specific skills. There has already been some interest in the positions among Nissan employees, Stannard indicated. According to a recent study by the Center for Automotive Research, the average GM worker currently makes $58 an hour, including benefits. Comparatively, Nissan pays an average of $42 an hour with benefits. The General's number could change in the coming weeks because its contract with the UAW is about to expire, and higher wages are among the major negotiating points.

Cadillac previews CT6 interior and its 34 Bose speakers

We get an early monochrome look at the upcoming Cadillac CT6 interior thanks to its stereo system. Bose will debut its Panaray Sound System in the flagship sedan and have 34 speakers located throughout the cabin that will have the occupants bathing in sound. A close look at the interior mock-up shows little visible difference between the CT6 and the praised CTS; the only thing we could find was that the headrests are slightly different and the seat switches have been moved to the doors, a la Mercedes-Benz. As for that Panaray, Bose says it incorporates elements from the company's home and professional audio products, and was designed "exclusively" for this car. We don't know if that means it was tuned for the CT6 or that it will only ever be available on the CT6. Nor do we have any detailed specs on it at the moment, but there's a press release below with a few more tidbits and a high-res graphic above with details on each speaker. Bose Introduces First-of-its-Kind Panaray® Sound System for First-Ever Cadillac CT6 Advanced automotive sound system integrates elements from home products DETROIT, 2015-03-26 – Thirty-five years ago, Bose and Cadillac defined premium automotive audio, forever changing how people listen to music in a vehicle. Now Bose is introducing its most advanced and highest-performing automotive sound system – the Bose® Panaray® system, designed exclusively for the Cadillac CT6 sedan. The 2016 CT6 is a first in its segment, combining the prestige and technology of a range-topping vehicle with the dynamics and efficiency of a smaller one. The Panaray system marks the global debut of Bose Automotive's new line of "Advanced Technology Series" sound systems, integrating technologies and design elements from Bose home entertainment and professional audio products to deliver unprecedented performance in a car. "We asked Bose to create something truly special for this new vehicle: an unbounded sound system, providing an audio experience unmatched in any other luxury automobile," said Travis Hester, Cadillac CT6 executive chief engineer. "Cadillac CT6 customers will be elated by what they hear and feel when they switch on the Bose Panaray system." The Bose® Panaray® system reproduces music with more clarity, precision and deep bass than any system preceding it.

Cadillac confident attitude will attract the elite to ELR plug-in hybrid [w/video]

Cadillac is not going to pull any punches when it comes to promoting its plug-in hybrid ELR. In the real world, the company is showing off the Wreath And Crest's coupe with Chevy Volt technology at exclusive events with "groups whose members are affluent, green-minded and have an appreciation for design and innovation," says Automotive News. That evidently means young Hollywood celebrities and other well-to-do demographics. As Cadillac global chief Bob Ferguson recently told the industry publication, "If you live on the West Coast and you're an architect and you've given to environmental causes, you're probably going to hear about the ELR. We have sliced and diced who is likely to buy this vehicle." "We have sliced and diced who is likely to buy this vehicle" - Cadillac's Bob Ferguson In the realm of advertising, Cadillac evidently thinks a fast-talking, USA-USA-USA! Type-A personality is just the kind of guy who will convince those celebrities and architects to buy one. For proof, look no further than the star of this new ELR ad called Poolside that Cadillac is airing during the Olympics. There are almost no details about the ELR in this ad, just a whole lot of attitude mixed with humor (the "We got bored" line is funny). In fact, there's almost no indication that the ELR is an extended-range hybrid at all. Short of a brief moment where our hero, actor Neil McDonough, unplugs his car from its charging station, you'd probably never know it's got an EV mode at all. That's undoubtedly a calculated bet by Cadillac, whose ad execs have undoubtedly noted that most electric cars are not selling well with an eco-first message, so they appear to be going with style and swagger instead. Scroll below to see what we mean. The ELR has a starting MSRP of $75,000, and at that price, it's already out of reach for most Americans. Automotive News suggests that annual ELR production is likely to be just shy of 5,000 units, so Cadillac could be on stable ground trying to appeal to such a limited number of buyers. What type of buyers? Well, that remains to be seen. Related Gallery 2015 Cadillac ELR: First Drive View 25 Photos News Source: Cadillac, Automotive News - sub. req. via YouTubeImage Credit: Gallery images copyright 2014 Michael Harley / AOL Green Cadillac Electric Hybrid PHEV cadillac elr elr poolside