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Why Cadillac is willing to lose 43 percent of its dealers

Cadillac is offering about 400 dealers in the United States a lump sum of money to close down. That represents over 40 percent of Cadillac dealers in America. Offers start at $100,000 and top out at $180,000. The average offering is around $120,000. According to Automotive News, Cadillac chief Johan De Nysschen estimates it will cost the automaker around $50 million to close these dealers. Any dealer that chooses to remain open will have to submit to Cadillac's ambitious Project Pinnacle, which will divide dealers into incentive categories based on how many units they sell. "Every single Cadillac dealer will have the potential to earn significantly higher profits than they do today," says De Nysschen. Dealers have until November 21 to decide if they want to take the cash or submit to Project Pinnacle. A logical question: Why is Cadillac willing to spend $50 million to close down 43 percent of its dealers? First, GM's luxury brand has way more dealerships than it needs. Second, the 400 dealers with offers to shutter each sold 50 or fewer vehicles in 2015, representing just 9 percent of its sales volume in America. So, while closing these smaller dealerships may have a small initial impact on sales, it's not going to be a major hit to Cadillac. Related Video: News Source: Automotive News - sub. req.Image Credit: Gary Cameron / Reuters Cadillac Car Dealers Luxury Performance

2021 Cadillac Escalade Interior Review | Tech-forward fortress

Of all the interiors that are vital to Cadillac’s success, the new 2021 EscaladeÂ’s is arguably the most important. ItÂ’s supposed to be the best GM can muster, and the previous generation was a distant second to the classically elegant Lincoln Navigator. Cadillac didnÂ’t try to copy LincolnÂ’s success with its redesigned full-sizer, instead opting to follow a more generic theme of tech-forward luxury. When we say tech-forward, though, we mean it. The 38 inches of curved OLED screens we covered in our Escalade infotainment review absolutely dominate the dash in a brazen display of opulence. There isnÂ’t much room for anything else to take center stage, but whatÂ’s there is extremely nice. Large swaths of wood trim stretch across the dash and also adorn a substantial part of the center console. ItÂ’s harder to find something that doesnÂ’t feel like soft-touch leather, wood or metal trim than it is to find cost-cutting materials. There are certainly some areas with the usual black plastic for buttons, but every car company that isnÂ’t Rolls-Royce resorts to plastic at some level. The seating position and ergonomics of the Escalade are a big step up from past models. There was a feeling of claustrophobia in previous Escalades with the whole interior being built up around the driver in an unfriendly manner. This Escalade tones that down with lower and flatter surfaces, along with just being bigger in general. That feeling of expansiveness is great for decompressing and relaxing in the available heated, cooled and massaging seats. Riding in the back is almost as lovely. Switching to an independent rear suspension and making the vehicle longer means more passenger and cargo space (10.3 cu-ft more than before with the third row up). The majority of this is realized in the third row (10.4 inches more than before), where even large adults can sit comfortably with a laid-back seating position. Before, if your knees weren't in your face, it's probably because you gave up and hitched a ride with someone else. A BMW X7 or Mercedes-Benz GLS will still outclass it for materials and third-row features, but the Escalade wins on sheer bigness. Getting back there is a breeze with a huge walkway, though putting the seat back into place is borderline annoying, requiring much more physical effort than a powered second row would. As big as the third row is, sitting in the second row is even better thanks to the massive dual screens mounted to the front headrests.

Cadillac Super Cruise, a hands-off review

Cadillac Super Cruise won't let you eat breakfast behind the wheel, climb in the back seat or any of the other stupid human tricks displayed on YouTube by Tesla owners. It even won't allow the car to change lanes on its own, like Tesla Autopilot. But it's a big step on the road to full autonomy, a huge convenience on long-distance road trips and a substantial technological triumph for Cadillac. In the simplest terms, Super Cruise is a lane-centering enhancement to adaptive cruise control (ACC). But Super Cruise is anything but simple. Its technical complexity — hence its long delay after first being unveiled five years ago — belies its straightforward operation and intuitive user interface, which I discovered on an almost 750-mile, 11-hour drive in a 2018 Cadillac CT6 between Dallas and Santa Fe to test the system. LOADS OF LIMITATIONS First, let's dispense with the details and disclaimers. Super Cruise is standard on the 2018 CT6 Platinum and a $5,000 option on other trim levels. Because Super Cruise is supported by OnStar — an OnStar operator will call to find out if first responders need to be sent in a worst-case scenario — a three-year OnStar Super Cruise Package is included with the system. Super Cruise has loads of limitations that are probably more concerning to GM's legal counsel than they were to me during my long drive. Some are no-brainers, such as not for use in construction zones or for driving on the shoulder. But the system can also be stymied by adverse weather, poor visibility and faded lane markings. Super Cruise only works on freeways with on and off ramps and a center divider. ACC and forward collision warning also need to be engaged, and the system's cameras and radar sensors can't be obstructed. To keep drivers from looking away from the road for too long — and to keep the system active — an infrared camera on top of the steering column keeps an electronic eye on the driver's seat. GM has over 100 patents alone on this Driver Attention System, including an algorithm that triangulates the nose, eyes and ears in case the camera can't see through sunglasses to make sure you're not nodding off. In addition to the car's visible sensors, another major component of the system is something you don't see: mapping software. But not the kludgy kind that powers in-dash navigation systems.