1998 Buick Regal Ls Sedan 4-door 3.8l on 2040-cars

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GM Issues Four New Recalls For 90,000 Vehicles

One day after releasing an internal report that found a pattern of "incompetence and neglect" within the company, General Motors announced four more recalls that affect 89,126 vehicles. One of the recalls affects 31,520 vehicles that may contain a defect that could prevent airbags from deploying in a car accident. GM said it was aware of at least one crash in which a vehicle occupant sustained an injury because the airbags didn't deploy when they should have. The company said it was aware of other crashes that were similar in nature, but it is not yet known whether they're related to the condition, in which the shorting bar inside the driver's airbag may occasionally contact the airbag terminals. If the car and terminals are touching each other in a crash, the bags will not deploy. Vehicles from the 2012 model year are affected by the problem, and they include the Buick Verano, Chevrolet Camaro, Cruze and Sonic. GM has conducted two previous recalls for this condition involving 7,116 cars. GM is also recalling 57,512 models of the 2014 Chevrolet Silverado 1500, 2014 GMC Sierra 1500 and 2015 Silverado HD, Tahoe and Surburan, as well as the 2015 GMC Sierra HD, Yukon and Yukon XL models because their radio control modules may not work, and thus prevent certain audible safety warnings. Certain models of the 2013-2014 Chevrolet Spark and 2013 Buick Encore are being recalled for a different airbag problem, which could prevent airbags from deploying properly during a crash. And 33 2014 Chevrolet Corvettes are being recalled for yet another airbag problem, in which an internal short circuit could disable the airbags. So far in 2014, General Motors has issued 34 separate recalls that affect approximately 15.9 million vehicles – more than the company has sold in the past five years combined. GM Announces Four Recalls DETROIT – General Motors today announced three safety recalls and one non-compliance recall, all of which were reported to the NHTSA on Thursday, June 5, 2014. In all cases, customers will receive letters from GM letting them know when they can bring their vehicles into a dealership, where all repairs will be performed free of charge and courtesy transportation would be provided as needed.

Junkyard Gem: 2000 Buick Regal GSE

Except for a break from 2005 through 2010, and an indefinite break after this year, The General has been selling the Buick Regal since the 1973 model year. From 1988 to 2005, the Regal rode on the same GM W-Body front-wheel-drive platform as the Chevy Impala and Pontiac Grand Prix, and some of the more interesting W Regals came with ever-hairier versions of GM's supercharged Buick V6 engine. These Eaton-blown Regals were big, comfortable and quick, but they've nearly disappeared from roads by now. I found this 2000 GSE, the kingliest Regal of that year, in a Colorado self-service yard last month. Some junkyard shopper had already grabbed the Eaton M90 blower from this car by the time I got here, because everyone wants a blower or nine stashed in the garage (I have five at the moment). If you're looking to junkyard-supercharge your AMC Pacer wagon race car and use a Soviet truck carburetor for fuel delivery, the Eaton M90 is about the easiest to remove from the junkyard and the easiest to rig up on the car. This engine made 240 horsepower when new, giving the Regal GSE quarter-mile times below the 15-second mark. The price of the 2000 Regal GSE started at $25,300, or about $38,640 in 2020 dollars. You could get the same engine engine and chassis with the Pontiac Grand Prix GTP sedan for $24,610, giving you near-identical performance and a sportier (but less dignified) look. Buick didn't bother making a manual transmission available in any North American W-Body Regal after the 1993 model year. This reduced the fun level in these cars, but probably spared owners a lot of broken axles, CV joints, and hubs. This car has the optional Monsoon speaker system, also found in some Volkswagens of the same era. Apparently Monsoon systems for home computers were all the rage during the early 2000s. Did the Oshawa plant lift that "One grade only and that the best" slogan from the Canadian Corps in Passchendaele in '17? It sounds like a Commonwealth slogan of an earlier era. This car looks pretty good inside and out, but most Colorado buyers seeking a powerful used four-door these days seek out trucks. It doesn't take much of a mechanical problem (or accumulation of parking tickets) to doom a car like today's Junkyard Gem. So many features!

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")