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2024 Buick Encore GX First Drive: Fresh from cosmetic surgery

About a year ago, Buick showed us its stunning Wildcat EV concept. While that sporty coupe might never see the end of a production line, it signaled a new direction for the brand’s design. For 2024, Buick gave its most popular model in North America, the Encore GX small SUV, a fairly substantial visual refresh. While it doesnÂ’t get the WildcatÂ’s electric powertrain, the refreshed ute is the first in the lineup to borrow its design cues. It also finally gets the Avenir trim, the epitome of style and luxury previously applied to other Buick models, along with some tech upgrades. So while weÂ’re still not able to get behind the wheel of an electric Buick, the Â’24 Encore GX Avenir AWD landing in our driveway gave us the chance to see what a nip and a tuck can do to elevate this baby Buick crossover. This new face is easy on the eyes, looking more modern and athletic than the previous version. Gone is the somewhat frumpy and bulbous old fascia. Now, we get a sharp nose emblazoned with an all-new logo — the encore GX is the first production car to sport this fresh take on the Buick shields. Below that is the new grille in all its unbroken mesh glory, surrounded by shiny chrome in this Avenir trim. A pair of swoopy winged LED headlights reside just below the elegantly creased hood. From the side, the Avenir gets big, 19-inch aluminum wheels in a Pearl Nickel finish, with that new logo in the center. It also gets body-color fenders as opposed to the black on some of the other trims. In back, we see the new logo repeated prominently again, with the LED taillights looking almost as if theyÂ’re pointing it out. Below that is the brand name spelled out large. At the bottom is what looks like a black diffuser, but we canÂ’t imagine it does much but make the car look sporty. Inside, the big news is the new dual-display “virtual cockpit”, with two screens under a single sheet of glass. On the right side is the 11-inch infotainment touchscreen, on the left is an 8-inch digital instrument cluster. We like the layout of the infotainment home screen, which is easy to use and configurable. Certain information in the infotainment can be sent to the driverÂ’s display — if you want to keep close tabs on your battery voltage, for instance. Prefer the familiarity of your phone? Wireless Apple CarPlay and Android Auto are standard across trim levels. Praise be.

Buick Regal lives on in China, gets visual and tech updates

Axed from the American market after the 2020 model year, the Buick Regal lives on in China. It's selling well enough across the Pacific for the General Motors-owned brand to justify investing in a round of updates that includes a new-look exterior design and more interior tech. Chinese buyers only have access to the sedan variant of the Regal; the TourX wagon briefly sold on our shores isn't available. The facelift includes sharper-looking headlights, a big grille that occupies most of the space on a redesigned front bumper, and Buick's new logo. Not much has changed when you look at the Regal from the side, it still features an upswept line that runs across the bottom of both doors, and Buick chose not to publish photos of the rear end which strongly suggests little has been updated. New wheel designs are available as well. Most of the changes made to the interior fall in the technology basket. Buick notably added its QuietTuning noise-cancelling function, which promises to make the cabin quieter, while shift-by-wire technology frees up space for two big cupholders on the center console. Connectivity is part of the package, too: Buick's eConnect infotainment system includes an artificial intelligence-powered Baidu voice assistant. Power for China's Regal comes from a turbocharged, 1.5-liter four-cylinder engine whose output hasn't been released. Alternatively, the list of options includes a 2.0-liter turbo-four rated at 233 horsepower and 258 pound-feet of torque. It spins the front wheels via a nine-speed automatic transmission. In contrast, the Regal sold here was available with anywhere from 250 to 310 horsepower depending on the trim. Pricing for the 2023 Buick Regal starts at 159,800 Chinese yuan, which represents around $22,400. China is the Regal's last bastion. Buick left the sedan segment in the United States after it swept the Regal out of its range in 2020, and no evidence credibly suggests that a successor for our market is in the pipeline. Opel — which General Motors sold to Peugeot in 2017 — developed the Regal and sold its own version of it called Insignia across Europe until 2022. Here again, the model won't be directly replaced. Continuing our global tour, Australia-based Holden tried to market a variant of the Insignia as a replacement for the rear-wheel-drive, V8-powered Commodore from 2018 to 2020. The model flopped and retired after a lackluster career, and Holden closed shortly after. Related video:

NFL QB Cam Newton and supermodel Miranda Kerr star in Buick's Super Bowl ad

Buick's Super Bowl LI ad is another demonstration that its cars aren't frumpy anymore. The ad opens with parents watching their children play football, with one of the dads, we'll call him "Dad No. 1," shouting encouraging words to his son. In the background, a bright red Buick Cascada pulls up, and another dad, "Dad No. 2," points it out. Dad 1 doesn't believe him, and says, "If that's a Buick, then my kid's Cam Newton." All of sudden, his son transmogrifies into Carolina Panthers quarterback Cam Newton. As expected, he quickly dominates the game, with some amusing results. At the end, when a Buick Encore shows up, the referee inadvertently turns himself into supermodel Miranda Kerr, based on apparent disbelief over what constitutes a Buick. You can see all of the shenanigans in the video above. Plus, if you'd like to see what goes into making a Super Bowl commercial, Buick produced a short video with Newton and Kerr showing what happens behind the scenes. You can check it out below. Related Video: