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Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

2014 Buick Regal gets the party rolling in NY

Although the first day of the 2013 New York Auto Show kicks off bright and early this morning, Buick got a jump on the competition by unveiling the 2014 Buick Regal lineup last night. While the Regal received many upgrades for the 2014 model year, most of our attention was focused on the sedan's drivetrain.
When the new Regal hits dealers this fall, buyers opting for the new Regal Turbo will be welcomed by an additional 39 horsepower and 35 pound-feet of torque from the 2.0-liter turbo engine; the 2014 Regal GS now features the same output of 259 hp and 295 lb-ft, meaning that it has actually lost 11 hp over the 2013 model year. Buick says the reason for the GS' power loss comes from the fact that the newly available all-wheel-drive system forced the car to use a smaller diameter exhaust system, but representatives on hand assured us that the reduction of horsepower won't affect the car's performance and could even help improve fuel economy. And who knows? Maybe downgrading the power of the Regal GS also helps create a little breathing room for a future Grand National or GNX model...
Although the power under the hood is now the same, it is still impossible to confuse the two cars from the outside. Minor updates give both a fresher look, but the Regal GS has an unmistakeable aggression to it. The GS' interior also helps it stand apart from lower Regal trim levels with an eight-inch configurable gauge cluster similar to what is offered in the 2014 LaCrosse. The cabin of the Regal wasn't given an extensive makeover like the LaCrosse received, but the upgraded IntelliLink infotainment system and the cleaner center stack and steering wheel controls are appreciated changes.

Submit your questions for Autoblog Podcast #310 LIVE!

We record Autoblog Podcast #310 tonight, and you can drop us your questions and comments regarding the rest of the week's news via our Q&A module below. Subscribe to the Autoblog Podcast in iTunes if you haven't already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.
Discussion Topics for Autoblog Podcast Episode #310
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