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Opel to electrify all model lines by 2024, speeding PSA transition

What do you see in the Opel logo? That's right, a lightning bolt. As the German automaker dramatically restructures its future plans, electric cars are in the core of Opel's survival. With attempts to stop leaking money, Opel is speeding up its secession from GM technology, launching nine new models by 2020 with the aim to complete transition to PSA hardware by 2024, leaving only two Opel platforms. This is all part of Opel's freshly announced PACE turnaround plan, which is crucial for the company's survival, according to CEO Michael Lohscheller. "PACE will unleash our full potential. This plan is paramount for the company, to protect our employees against headwinds and turn Opel/Vauxhall into a sustainable, profitable, electrified, and global company," says Lohscheller. Competitiveness will be improved by reducing per-car costs by 700 euros, and by cutting marketing costs by 10 percent. Regarding Vauxhall's future, the statement still includes the British brand. When the Opel sale agreement was reached between PSA and GM in March, the plan was to start implementing PSA technology in 2019, completing the transition in eight years, as Automotive News says. The new business plan is noticeably faster. By 2020, with full access to PSA's electric tech, Opel would have a fully electric next-generation Corsa hatchback and a PHEV version of the Grandland X SUV, which is already based on Peugeot's 3008 model. Currently, there are nine Opel platforms and 10 engine families. By 2024 there should be two platforms and four powertrains; the number of diesel engines in use remains to be seen, and all product lines would include an electrified model. There would be an SUV and a midsize vehicle based on PSA's EMP2 architecture, with the former built in Eisenach — formerly known as the town that built East German Wartburg cars before its Opel era — and the latter built in Russelsheim, where Opel HQ is located. The Russelsheim hub will become PSA's global "competence center," where all Opel/Vauxhall vehicles would be engineered — not Paris. Plans include avoiding any factory closures or personnel layoffs. The PACE statement also mentions Opel's entrance to all of 20 new export markets, with a specific mention of China and Brazil, countries which have traditionally seen Opels sold as Chevrolets. Will the United States be included in that export plan?

GM to offer 2 years free maintance on most 2014 models

A day after Ford announced it was scaling back the complimentary maintenance program for its Lincoln brand, General Motors has gone in the completely opposite direction, offering most of its 2014 lineup with free maintenance. Since 2011, Cadillac models have all come with a four-year/50,000-mile complimentary maintenance program, but Chevrolet, Buick and GMC vehicles will now come standard with free maintenance for two years or 24,000 miles for the 2014 model year.
The program will give vehicle owners and lessees free oil changes, tire rotations and 27-point inspections following the recommended maintenance schedule laid out in each vehicle's owner's manual. We contacted GM to see which vehicles were eligible for the program, and a spokesperson got back to us with the following comment:
"All 2014 models are eligible, it's just that the included services vary by model, e.g., Spark EV would not need oil changes, Corvettes don't recommend tire rotations."

NFL QB Cam Newton and supermodel Miranda Kerr star in Buick's Super Bowl ad

Buick's Super Bowl LI ad is another demonstration that its cars aren't frumpy anymore. The ad opens with parents watching their children play football, with one of the dads, we'll call him "Dad No. 1," shouting encouraging words to his son. In the background, a bright red Buick Cascada pulls up, and another dad, "Dad No. 2," points it out. Dad 1 doesn't believe him, and says, "If that's a Buick, then my kid's Cam Newton." All of sudden, his son transmogrifies into Carolina Panthers quarterback Cam Newton. As expected, he quickly dominates the game, with some amusing results. At the end, when a Buick Encore shows up, the referee inadvertently turns himself into supermodel Miranda Kerr, based on apparent disbelief over what constitutes a Buick. You can see all of the shenanigans in the video above. Plus, if you'd like to see what goes into making a Super Bowl commercial, Buick produced a short video with Newton and Kerr showing what happens behind the scenes. You can check it out below. Related Video: