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The 2018 Buick Regal is now a hatchback and a wagon

Buick has long been General Motors' most traditional brand. With the launch of the 2018 Regal, it's now arguably GM's most risk-taking brand. Buick is turning its midsize staple into a hatchback, called the Regal Sportback, and a wagon, the Regal TourX. Revealed Tuesday afternoon at GM's historic Design Dome in Warren, Mich., the cars will go on sale in the fall after next week's public debut at the New York Auto Show. "At Buick we can try things other people haven't tried," GM product chief Mark Reuss said. The wagon – though Reuss was reluctant to call it one – is a longer (3.4 inches), higher-riding (0.6 inches) version of the Regal Sportback. It's the first Buick wagon since the 1990s Roadmaster, and it's aimed at the seemingly never-satiated crossover market in the United States. View 12 Photos The TourX will compete against the Volvo XC60 Cross Country, Audi A4 Allroad, Subaru Outback, and BMW 3 Series wagon. The Buick offers up 73.5 cubic feet of storage space behind the front seats and is all-wheel drive only. Power comes from a turbocharged 2.0-liter four-cylinder making 250 horsepower and 295 pound-feet of torque that teams with an eight-speed automatic transmission. "It's something that is very different and very beautiful, and it's a good alternative for Buick to try," Reuss said. The Sportback, meanwhile, offers the same four-cylinder and eight-speed trans as the TourX in AWD trim. The Sportback also offers a front-wheel-drive model that uses a four-cylinder paired with a nine-speed automatic, and the engine is rated at 250 hp and 260 lb-ft in that setup. With swoopy creased styling, the Regal Sportback offers a slightly different riff on the crowded sedan segment, which GM says still has three million annual retail sales. On a side note, Saab fans might feel some old wounds at the sight of the hatchback Buick, as the 5-door 9-3 was axed by GM in an attempt to make the model more mainstream before the brand's demise. Both models will offer front pedestrian braking, lane keeping assist, adaptive cruise control, OnStar and seven-inch or eight-inch touchscreens with Apple CarPlay and Android Auto. As expected, the Regals are based on the Opel Insignia, and they will be built in Ruesselsheim, Germany. Reuss said GM plans to build the Regals there after the company sells Opel to PSA. He also said GM isn't concerned about potential border/import taxes that could be levied by the Trump Administration. "I don't know what the border tax is," he said.

Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

GM re-recalls 11k SUVs

General Motors is recalling a bunch of previously recalled SUVs because, well, they still aren't quite fixed. The latest repairs are necessary on 10,974 SUVs in North America, including 9,932 in only the US. Affected models include the 2006-2007 Buick Rainier, Chevrolet Trailblazer, and GMC Envoy; plus the 2006 Trailblazer EXT and Envoy XL. While not listed by NHTSA, a statement by GM to Autoblog says the 2006-2007 Saab 9-7X and Isuzu Ascender are also affected. In these SUVs, it's possible that liquid could get into the driver's door master power window switch module and cause a short circuit. This could potentially lead to a fire, and owners are urged to park the vehicles outside until repaired. GM has been trying to fix this issue for years. It started as an investigation into fires, and that led to a recall for about 250,000 vehicles in cold-weather states. A nationwide campaign came in 2013 for 193,000 of them in the US. Last year, the automaker decided to replace the whole module as a repair. However in a recent investigation of these recalls, GM discovered that this latest group of SUVs never received the new part. According to documents submitted to NHTSA (as a PDF), "Some dealers incorrectly used the labor code associated with module replacement when, instead of replacing the module, they only added a protective coating to the module." To fix things this time, the models finally get the correct component. Related Video: GM Statement General Motors is recalling 9,932 older midsize SUVs in the U.S. because they were mistakenly excluded from an earlier recall. Certain 2006 Chevrolet TrailBlazer EXT and GMC Envoy XL, and 2006-2007 TrailBlazer, Envoy, Buick Rainier, Saab 9-7X and Isuzu Ascender vehicles may continue to have a condition in which the printed circuit board inside the driver's door may corrode and short if exposed to certain fluids such as melted snow containing road salt. GM is aware of four fires but no crashes, injuries or fatalities associated with the expanded recall. The total number of vehicles being recalled, including Canada, Mexico and exports is 10.974. Customers are urged to park these vehicles outside until repairs have been made. GM reported this recall to the NHTSA on September 23.