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Buick begins offering 24-hour test drives

Even as the year's sales charts show a decline, Buick says its brand image is improving. To bolster that soft metric while it works on overhauling its lineup - consumers are clamoring for more crossovers - the brand will begin offering overnight test drives as of July 23. Buick trialled the program in Phoenix and got a good response, so it rolls out as an ad-supported nationwide campaign called "24 Hours of Happiness" as of July 22. The push is on probation for three months while Buick evaluates it, but they expect it to continue beyond 90 days. Cars will be sourced from the loaner fleets that dealers offer customers whose cars are in for service, so only dealers with such fleets will be able to participate. General Motors did the same thing in 2003 and 2004, at the time saying it led to more than 500,000 "extended" test drives and close to 190,000 sales. That program had a cash component, in that buyers were offered $250 if they chose a non-GM vehicle after their test drive. 24 Hours of Happiness won't come with any inducements; Buick is taking the long view, positioning this as support for the brand instead of as bait for immediate returns. The Phoenix dealer who ran the program first said that it got fewer bites than he expected, but that customers who took a car home "were far more likely to buy the vehicle." Cue the Regal GS hooning in three, two... Related Video:

2018 Buick Enclave spied looking slim in Death Valley

The nine-year-old Buick Enclave is well past its prime, but this set of spy photos reveals that GM won't put the vehicle out of its misery, but will give the vehicle a large update instead. Our photographers managed to catch Buick testing a heavily-camouflaged 2018 Enclave testing below sea level near Death Valley. Buick was testing the prototype in Nevada earlier this year, but slapped a trailer onto the back of the SUV. Thanks to the camouflage that covers the badging, headlights, taillights, and hood, there's no way to confirm if the prototype is really a Buick or something from Chevrolet. But the circular outline on the grille has us leaning towards it being a Buick. Five LED running lights shine through the heavy camouflage, while Buick's iconic waterfall grille is prominently uncovered. The Enclave, which came out in 2008, shares the same platform as the GMC Acadia and Chevrolet Traverse. With the new Acadia slimming down and ditching the old Lambda platform in favor of the Chi platform, the Enclave will surely follow suit. The Enclave, though, is expected to get a stretched version of the Chi platform with three rows. While the entire body is concealed, the prototype's side profile looks to be slimmer than the current Enclave. With the addition of the new, lighter platform, the Enclave is expected to get GM's new 3.6-liter V6 with a nine-speed automatic transmission added later down the road. The new Enclave is expected to make its debut early next year as a 2018 model, which will be followed by the reveal of the Traverse shortly after. Related Video: Featured Gallery 2018 Buick Enclave Spy Shots View 13 Photos Image Credit: Spied Bilde Spy Photos Buick GM Crossover SUV Luxury

Ford, Toyota clean up in Best Car For The Money Awards

The U.S. News Best Cars for the Money Awards picks winners by looking at the average transaction price, five-year total cost of ownership, the regard a car has from the automotive press, reliability figures from J.D. Power and Associates and safety data from the National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety. The result, according to the magazine, is "the best combination of critical acclaim and long-term value."
Ford nabbed six of the 21 categories that received awards this year, the Focus, Fusion, Fusion Hybrid, Taurus, Escape and Edge getting trophies. Toyota and its Lexus and Scion sub-brands took another five, the Tacoma and Tundra owning the two categories given to pickup trucks. The other ten awards were split between Honda with three, Buick with two, and one each for Subaru, BMW, Hyundai, Chevrolet and Mazda.
Follow the link to see all the winners and read about why they were chosen.