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Buick Blackhawk concept headed to auction block again

While the collector car auction market is often criticized for inflating the price of vintage models out of the realm of affordability for many buyers, these sales do give us an opportunity to look back on some of the beautiful, rare designs of the past. Just take a glance at this Buick Blackhawk concept with a shape right out of the '40s or '50s. Despite the heritage styling, it was pieced together from older pieces for Buick to celebrate itself in the early 2000s With styling inspiration from the classic Buick Y-Job concept car, the Blackhawk mixes actual vintage components to create its curvaceous shape. However, the power retractable top is thoroughly modern being made from carbon fiber and stows in the deck lid when the roof needs to go down. After so much work on the outside, the Buick has something equally surprising under the hood. It's a 1970 455-cubic-inch (7.5-liter) V8 GS Stage III V8 with a claimed 463 horsepower and 510 pound-feet of torque, and for easy cruising the mill is linked to a four-speed automatic. Built in-house by Buick, the Blackhawk was once part of the General Motors Heritage Fleet, but the automaker sold it off in 2009 at the Barrett-Jackson auction in Scottsdale, AZ, along with many other members of the collection. The concept went for $522,500 after the buyer's premium, according to the auctioneers. Now, it's crossing the block again with no reserve as part of RM Auctions sale of the Andrews Collection on May 2, 2015, in Fort Worth, TX. The 75-car auction also includes highlights like one of seven 1962 Ferrari 400 Superamerica SWB Cabriolet models bodied by Pininfarina. Featured Gallery Buick Blackhawk Concept News Source: RM Auctions, Barrett-Jackson AuctionsImage Credit: Darin Schnabel Courtesy of RM Auctions Design/Style Buick Auctions Convertible Concept Cars

Buick prepares Super Bowl ad blitz to introduce Cascada

Super Bowl 50 will kick off on February 7, and Buick will use the big game's massive audience to get the word out about the new Cascada convertible. The the broadcast spot will be paired with a humorous digital campaign to advertise the convertible online. Buick hasn't released the 30-second Super Bowl commercial yet, but a teaser image shows that it stars New York Giants wide receiver Odell Beckham, Jr. and actress Emily Ratajkowski, known for roles in the films Gone Girl and Entourage. The ad is part of the "Experience the New Buick" campaign, which aims to position the brand to appeal to a younger demographic. The brand also has Ellie Kemper, the star of Netflix's hilarious Unbreakable Kimmy Schmidt and Erin on The Office, to sell the Cascada, Regal, Encore, and Enclave in a new online campaign. She plays an exaggerated version of herself and flirts with a guy who thinks Kemper owns Buick's new convertible. The spot tries to capitalize on the quirky charm of the actor's Kimmy Schmidt character. Buick will cut the longer clip (below) into vignettes for ads on sites like YouTube. Buick spokesperson Crystal Wilson told Autoblog that viewers' reactions to Kemper's commercial have been "totally positive" so far. First-Ever Buick Super Bowl Ad Features Odell Beckham Jr. and Emily Ratajkowski Latest "Experience the New Buick" ad spotlights new Cascada convertible 2016-01-26 DETROIT – Buick's first-ever Super Bowl ad will bring the brand's award-winning "Experience the New Buick" campaign to the biggest night in TV advertising. The campaign launched in 2014 and challenges consumers' false perceptions of the brand. The 30-second spot, scheduled to air during Super Bowl 50, features Buick's all-new Cascada luxury convertible and stars New York Giants wide receiver Odell Beckham Jr. and actress/model Emily Ratajkowski. The spot will be the first new Buick commercial to air in 2016, a year where the brand will launch three new products. The Cascada, Buick's first convertible in 25 years, arrives in dealerships in the coming weeks. It features an athletic and sculptural beauty that delivers a distinctive profile, whether the top is up or down. Along with the perception-shifting Cascada, Buick showrooms will soon feature a redesigned LaCrosse sedan and the new Envision, a compact crossover. Both go on sale this summer.

GM warning 800,000 owners that their cars may need oil changes more frequently than they say

The days of changing your engine oil every 3,000 miles are long gone thanks to most cars having automatic oil monitoring systems, but about 800,000 General Motors vehicles apparently have incorrect monitoring software that is leading to premature engine component wear. According to Autoweek, certain 2010-2012 Buick LaCrosse, Regal, Chevrolet Equinox and GMC Terrain models equipped with 2.4-liter four-cylinder engines could be going too long in between oil changes resulting in a higher-than-normal number of warranty claims for the engine's balance chain. The balance chain links the balance shaft to the crankshaft, and a worn one can produce higher noise levels.
As a fix, GM dealers will be reprogramming the software for the monitors in an effort to reduce the interval between oil changes, which varies based on driving habits and conditions. Through February 2015, the software update will be done at no cost to vehicle owners, but since this is not a recall, after that point, it will be up to the discretion of dealers as to whether or not they will charge for the service. What isn't immediately clear is whether GM plans on giving assistance to out-of-warranty customers who are experiencing engine issues from the worn chain.