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GM expands headlight recall to 180k Buicks and Pontiacs
Thu, Aug 20 2015General Motors is issuing an expanded headlight module recall to include 180,504 examples in North America of the 2005 Buick LaCrosse (2008 model year pictured above) and 2007 Pontiac Grand Prix. Specifically, the campaign affects 159,584 of them in the US and 20,920 in Canada. When the part fails, the vehicles' low beams can stop working either intermittently or permanently. "GM is unable to confirm any crashes, injuries or fatalities related to this condition," the company said in a statement, and there's currently no permanent repair for the problem. For now, dealers will replace the headlamp module with a new example of the same part. The automaker first announced this campaign in November 2014 when it affected 316,357 examples globally of the 2006-09 Buick LaCrosse; 2006-2007 Chevy TrailBlazer and TrailBlazer EXT; 2006-2007 GMC Envoy and 2006 GMC Envoy XL; 2006-2007 Buick Rainier; 2006-2008 Saab 9-7X; and 2006-08 Isuzu Ascender. Related Video:
General Motors shaking up its marketing... again
Wed, 13 Mar 2013One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")
GM delivers best Q3 sales since 1980, 2.4M vehicles sold
Wed, 15 Oct 2014People are a weird sort. Even after registering over 70 recalls through the first three-quarters of 2014, General Motors saw its best Q3 results since Jimmy Carter was in the White House, registering over 2.4 million global sales between June and September on the back of strong results in the US and China.
US sales were marshaled by good results for GM's pickups, the Chevrolet Silverado and GMC Sierra, which bumped the manufacturer's truck market share to 35.6 percent, up nearly three points from Q1 2014. Buick has seen healthy growth as well, with the Encore dominating its segment for the sixth month running.
It was China, though, that really bolstered GM's sales, as the company's efforts to top last year's record-setting 3.16 million units continued apace. Small SUV sales saw massive growth, with Encore, Chevrolet Trax and Captiva figures jumping 90 percent in Q3. Brand-wise, Chevrolet, Cadillac and Buick all saw sales gains in the PRC, with each recording double-digit year-over-year jumps. Cadillac sales alone were up 63 percent compared to the first nine months of 2013.