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Opel Insignia, the harbinger of a Buick, rolls out at Geneva

GM's sale of Opel/Vauxhall to French automaker PSA Groupe will take effect later this year, but new models roll out regardless, as Opel debuted its all-new 2018 Insignia flagship (and Buick Regal clone) Tuesday at the Geneva Motor Show. The midsize Insignia, which bears a great resemblance to a Mazda6, will come in Grand Sport and Sports Tourer (that is, a wagon - will Buick offer a wagon?). It is built in Russelsheim, Germany. As part of the GM-PSA deal, the two companies agree that PSA, maker of Peugeot and Citroen, will continue to supply some Holden and Buick models; Opel models form the basis for several of Buick's core products, including the Encore small crossover and Regal sedan. But as the two brands part ways, we may well see Buicks remaining Buick-y, and Opels evolving away from GM parts and designs. Seeking a little clarity on what the sale of Opel means, we asked Buick and were directed to a statement: General Motors announced an historic agreement to sell the company's Opel business to PSA Group. This is a major milestone and one that we believe will improve the business prospects of each company and deliver significant value to shareholders, customers and employees around the world. Buick and Opel have historically cooperated on a number of product programs. Buick products will not be impacted by today's announcement. We will continue to deliver our product plans with excellence and precision. Buick has delivered three consecutive years of record global sales, we are General Motors' second largest international brand, and we have built an excellent reputation for quality and customer service. The new products Buick will announce in 2017 will help us build on this momentum. The new Regal/Insignia is expected to use the same platform as the new Buick LaCrosse, which is also shared by the Chevy Malibu and Impala. They should once again be available with front- or all-wheel drive. With the Opel versions debuting at Geneva, the Buick Regal will possibly follow at the New York auto show in April. The Insignia will start at about $25,500 and has the now-customary roster of high-tech options such as active lane keeping, a heads-up display, 360-degree-vew cameras, a hood designed to increase pedestrian safety and a new Opel OnStar Personal Assistant to help book hotel rooms on the fly or search for parking spots. The car comes with turbocharged four-cylinder engine options, an eight-speed automatic, and it's 400 pounds lighter than its predecessor.

Avista concept shows Buick's performance potential [w/video]

With names like Wildcat and Riviera in its past, Buick knows how to make a good-looking performance machine. It's just been awhile. But the Avista concept revealed Sunday night ahead of the Detroit Auto Show suggests Buick's sporting heritage might be more than relegated to grainy photos. The Avista is a 2+2 sports coupe running a twin-turbocharged V6 cranking out 400 horsepower through the rear wheels. Look familiar? It should, as it reprises many of the design cues from Buick's last show-stealer, the Avenir, which debuted a year ago in Detroit. "The Avista embodies the dynamic soul of Buick," said Duncan Aldred, vice president of global Buick sales, service, and marketing. "It is a modern expression of the brand's heritage of sophisticated performance, communicated with beautiful elegance." The front end features a prominent grille with Buick's newly colored tr-shield as the centerpiece. It's flanked by wings that stretch out horizontally and edgy headlights that portend the appearance of future Buicks. There's an aggressive fascia, chrome-trimmed vents, and it all rolls on 20-inch wheels. The Avista has a 110.7-inch wheelbase (which is the same as the Chevy Camaro), and the tracks measure 63 inches in front and 62.9 inches in back, which Buick says makes for a sporty stance. The B-pillarless cabin conjures the open layout of great boulevard cruisers of days gone by. It's done up in gray leather punctuated with carbon-fiber and aluminum accents. Yep, Buick does know how to do performance. In case you forgot, the Avista is a strong reminder of the past, and it offers hope for the brand's future. Watch the live unveiling in the video below. Buick Introduces Avista Concept Design elegance, performance heritage conveyed in turbocharged 2+2 coupe DETROIT – Ahead of its public debut at the North American International Auto Show, Buick today revealed the Avista concept – a 2+2 coupe that pushes the brand's contemporary design ethos and rekindles its historic performance roots. A sleek, sweeping proportion is the foundation for this vision of a contemporary grand tourer, with a 400-horsepower twin-turbocharged V-6 driving the rear wheels and a driver-focused cockpit offering a comfortable, connected center of control. "The Avista embodies the dynamic soul of Buick," said Duncan Aldred, vice president of Global Buick Sales, Service and Marketing.

GM sweetens military discount for Buick, Chevy and GMC

American servicemen and women interested in a new vehicle from Chevrolet, Buick or GMC now have a bit more incentive to head down to their local dealer, as General Motors has announced plans to improve its military discount program.
The new GM Military Discount Program offers eligible consumers a new Chevy, Buick or GMC at invoice pricing, which in some cases can take very large chunks out of a car's retail price. When factored in with other incentives, most of which are available with the Military Discount, the bargains are thick on the ground for members of the US armed forces.
GM's Retail Sales and Marketing Support general manager, Chuck Thomson, said, "GM has long supported the military and military families, and we hope this simplified and enhanced discount will show our appreciation for their service and help make it easier for them to own one of our great new vehicles." The program is open to all active duty and reserve members in the Army, Navy, Marines, Air Force, National Guard and Coast Guard, as well as veterans that have been out of the service for less than a year. Military retirees and their spouses are also eligible for the discount.