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2024 Buick Encore GX refresh adds Wildcat looks, Avenir trim

Buick made it clear with the Wildcat EV concept that styling cues from it would start appearing on future products. It turns out the first of them is the refreshed 2024 Encore GX subcompact crossover. And that may seem a little odd to start a revamp of the lineup with the entry-level model, but there is some logic to it. According to Buick representatives, the Encore GX made sense for a few reasons. It was due for a refresh regardless, but also it's the brand's best seller, one that's growing and attracting younger buyers. And as far as refreshes go, the Encore GX's is pretty substantial. The front end is completely redone with the low, frowning grille of the Wildcat and the glaring LED daytime running lights high up. The rear has been updated with new LED taillights and rear bumper design, too, plus the new Buick logo and word mark placed prominently in the middle of the hatch. There are unique features for two new trim levels. The ST, which has been promoted to a full trim instead of just an add-on appearance package, gets gloss black body cladding and other trim such as on the mirrors. It gets unique wheels, ST badges in the grille, and a flat-bottom steering wheel inside. The Avenir, a first for the model and an addition that makes the Avenir trim available on every Buick, features bright grille inserts, body color trim, clear taillight lenses and unique interior upholstery. All Encore GXs benefit from interior updates. Almost the entire dash has been redesigned, mainly in service of the new instruments and infotainment. Every trim gets an 8-inch digital instrument cluster and 11-inch infotainment touch screen. Other details such as the climate control buttons and dials have been revamped as well. The screen can be used to access wireless Apple CarPlay and Android Auto. The Avenir trim sweetens the interior with unique leather upholstery, power adjustable front seats (10-way for the driver, 8-way for the passenger), a heated steering wheel, air ionizer and auto-dimming rear mirror. Things are mostly the same under the skin, though. The base engine is a turbocharged 1.2-liter three-cylinder making 137 horsepower and 162 pound-feet of torque. The optional turbo 1.3-liter three-cylinder makes 155 horsepower and 174 pound-feet. They're basically carry-over, as are the drivetrain combinations. Front-wheel-drive Encore GXs get a CVT, and the all-wheel-drive ones get a nine-speed automatic. Pricing is quite reasonable. The base model starts at $26,895.

GM to add 1,200 workers at 2 Michigan factories

DETROIT — General Motors is adding 1,200 jobs at two Michigan factories to build midsize SUVs and two new luxury sedans. GM said Friday that its Lansing Delta Township plant will get a third shift and 800 more workers to build the Chevrolet Traverse and Buick Enclave SUVs, which have three rows of seats. The Lansing Grand River plant will get a second shift and 400 more workers to build two new Cadillac sedans, the CT4 and CT5. Employees laid off at other GM factories will fill the new jobs first, then workers will be added, GM spokesman Dan Flores said. The company has not determined yet how many new people will be needed, he said. Both additional shifts will start working sometime between April and June, the company said. Lansing Delta Township now employs about 2,500 salaried and blue-collar workers, while the Grand River plant has 1,400. GM sold more than 147,000 Traverse SUVs in the U.S. last year, a 0.4% increase from 2018. Enclave sales were up 3% to just over 51,000, according to Autodata Corp. Related Video:

Buick Avenir will be made...as a trim level instead of a car

Almost two years after Buick showed the gorgeous Avenir concept, the company announced the Avenir name will reach production. Specifically, it will be a top-tier trim level for 2018 model year Buicks. It's taking a page from GMC's Denali, Lincoln's Black Label, and, well, plenty of examples of extra-fancy sauce. This is disappointing news for fans of the concept, but they can take solace in the fact that the Avenir's good looks are starting to rub off on production Buicks, such as the new LaCrosse. For those interested in what this new Avenir trim will bring to the table, it's a similar formula to what many other auto brands are doing. Buick specifically compares Avenir with the Denali trim for GMC. Models with the trim will get a special 3D mesh grille inspired by the Avista concept, large wheels and unique trim finishes outside. Inside, Avenir models will receive a nicer interior, which Buick generically described as having "unique seat details" and "modern trim materials." Cars equipped with the package will also get a smattering of Avenir badges. Avenir looks like a win-win: interested buyers get some extra cachet and bragging rights and Buick gets to load high-profit options on it cars and SUVs. Buick's inspiration for the Avenir trim is a bit strange, though. The company says it is "inspired by Buick's evolving customer base," which includes women and owners of competing products. Apparently both groups are buying Buicks in greater numbers, and the company also says that many of their customers opt for the most expensive trims. While it seems straightforward to tailor a package for luxury-seeking buyers, we're not sure what would make a package specifically appeal to women and people with competitors' vehicles. That being said, Buick isn't as patronizing as Cosmopolitan was with its car. In fact, quite the opposite. With Avenir, Buick is cashing in on new customers that willing to pay for luxury plain and simple, without any pandering. Related Video: Auto News Buick Luxury denali buick avenir