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What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

NC dealer falsely announces return of Regal Grand National, Regal GNX

Like many new car dealers, Liberty Buick GMC gets so excited about its brands' new wares that it puts out press releases announcing when new models are on the way. That's not typically national news, but the Charlotte, NC store has created a bit of internet hubbub by announcing that it will be "one of the first dealers in the country to offer the Buick Regal GNX," and it's even started to add customers names to a waitlist. Only one problem: Despite seemingly annual rumors and calls for such a model, Buick hasn't announced any Grand National models at all – let alone a GNX – and no such models are actually in the cards. The Liberty Buick press release talks in a nostalgic, venerative tone of the original 1982-1987 GN franchise, and goes on to say: "These returning relics will be based on the highly-acclaimed Alpha vehicle architecture currently used in the Cadillac ATS, 2014 Cadillac CTS, and soon to be in the sixth-generation Chevy Camaro. Alpha is the internal name of a General Motors vehicle architecture engineered to underpin compact and mid-size rear-wheel-drive vehicles." In the release, Liberty Buick claimed the GN/GNX models would arrive in late 2015, citing a coupe bodystyle, including a rather fantastical-looking GNX rendering from Bestride.com. Unsurprisingly, none of this is true. Autoblog reached out to Buick for comment about the release, and brand communications manager Nick Richards confirmed that the company had discussed the matter with Liberty Buick representatives. Richards went on to say that the release was wholly incorrect, proclaiming "an agency [for the dealer] picked up a lot of stuff off the internet" and ran with it, including an old Car and Driver story from 2013. The dealership subsequently issued a retraction, with Scott McCorkle, owner of Liberty Buick GMC saying: "We love the idea of the Buick Regal GNX coming back to our showroom but for now, it's only a concept. Bottom-line, the article was incorrect.

Ford, Toyota clean up in Best Car For The Money Awards

The U.S. News Best Cars for the Money Awards picks winners by looking at the average transaction price, five-year total cost of ownership, the regard a car has from the automotive press, reliability figures from J.D. Power and Associates and safety data from the National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety. The result, according to the magazine, is "the best combination of critical acclaim and long-term value."
Ford nabbed six of the 21 categories that received awards this year, the Focus, Fusion, Fusion Hybrid, Taurus, Escape and Edge getting trophies. Toyota and its Lexus and Scion sub-brands took another five, the Tacoma and Tundra owning the two categories given to pickup trucks. The other ten awards were split between Honda with three, Buick with two, and one each for Subaru, BMW, Hyundai, Chevrolet and Mazda.
Follow the link to see all the winners and read about why they were chosen.