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BMW details Concept X5 eDrive ahead of New York debut

Already weighing more than most other types of vehicles and with the space to accommodate the extra equipment, crossovers and SUVs arguably make for one of the more ideal platforms to transform into a hybrid. And there have been a handful of them - like the Audi Q5, Infiniti QX60/Nissan Pathfinder, Porsche Cayenne/Volkswagen Touareg, Lexus RX450h/Toyota Highlander and Cadillac Escalade/Chevy Tahoe/GMC Yukon - but by and large the majority of hybrids on the market are sedans and hatchbacks. BMW, however, looks poised to join the minority with the X5.
The Bavarian automaker showcased the X5 eDrive concept at Frankfurt last year, and as promised, has now revealed the followup it will present at the New York Auto Show in just a few days. The new Concept X5 eDrive, as BMW has now revealed, pairs a 2.0-liter turbo four good for 245 horsepower to a 95-hp electric motor to deliver a combined 340 horsepower. Its lithium-ion battery can power it for up to 20 miles and at speeds up to 75 miles per hour before the gasoline engine needs to kick in. All that without sacrificing the vehicle's utility, maintaining an almost perfectly flat loading floor with 40:20:40 split-folding rear seats, and without sacrificing much on performance, either: with a 0-62 time of seven seconds flat, the X5 eDrive concept is quicker off the line than the production X5 with the 2.5-liter turbodiesel and just a tenth off of the 3.0-liter turbodiesel.
With the full technical details now released (you can delve into it all in the press release below), the only question remains when BMW will actually put the X5 eDrive into production. Given its appearance in New York, though, we gather that whenever it does reach showrooms, it'll reach American ones as well.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.

BMW i8 named Autoblog's 2014 Technology of the Year [w/video]

The winner of Autoblog's 2014 Technology of the Year award was given this year for not just one technology, but for how a suite of technologies worked together to make one impressive vehicle. The BMW i8 was named the winner Wednesday night at the Belasco Theater in downtown Los Angeles, just outside the Los Angeles Auto Show. Autoblog's editorial staff agreed that the i8, which drew crowds of attention during our testing days, represents a future of driving that we can't wait to see happen. "I do believe that green vehicles solve a very fundamental problem, and if a car like the i8 can get a rich man with good knees (to get in and out of the car) to drive something with a plug instead of a 12-mpg sports car, then mission accomplished," says Sebastian Blanco, editor of AutoblogGreen and one of our judges. The panel reviewed nearly 50 qualified submissions from readers, editorial staff and industry, the panel of judges named the following as finalists: Dodge's SRT Performance Pages (read more here) The Subaru Eyesight forward collision warning system (read more here) The Performance Data Recorder in the 2015 Chevy Corvette (read more here) The 1.0-liter Ecoboost engine from Ford (read more here) Chrysler's 3.0-liter EcoDiesel V6 engine (read more here) Ultimately, we picked the car that excited us the most. The BMW i8 has a throaty exhaust note when accelerating. It's got carbon fiber, and a plug-in hybrid system that uses a small 1.5-liter three-cylinder engine and an electric motor. It has through-the-road all-wheel drive, and in Europe it'll come with laser beams for headlights. All that, and it's a massive eye catcher. People stop and stare when they see this car, for good reason. It's simply gorgeous. For a more in-depth look at our testing of the car, click here.