2005 Bmw X5 4.4i Sport Utility 4-door 4.4l on 2040-cars

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Gus Van Sant casts the BMW i8 in soft light

BMW has spent the better part of a century building its reputation with fossil-burning transportation, but now it's banking heavily on the success of its new i family of electric vehicles. In order to succeed, it will need to sell examples of the i3, but sell the idea with the i8. And in order to do so, it is going to need some out-of-the-box promotional thinking. And that's just what it seems to have done with this latest campaign of television commercials.
The series of three (or at least that's how many have been released thus far) ads wax more poetic than most of the car ads we've seen. But while they might skimp on the technical details, they don't skip over the talent. The videos are the work of Oscar-nominated director Gus Van Sant, the cinematic artist best known for films like Good Will Hunting, Milk and Finding Forrester.
Van Sant has also solicited the voices of Sam Hazeldine (Caleb from Resurrection), Sting's daughter Mickey Sumner (Sophie from Frances Ha) and Michael Pitt (Jimmy from Boardwalk Empire), but doesn't hide them behind the microphone in the recording studio. Instead they serve as the face of Bavaria's new hybrid sports car, and the results are rather stunning. See for yourself in the trio of videos below.

BMW 02 Series mini-documentary makes us fall in love all over again

BMW's current reputation of building Ultimate Driving Machines can be traced back through history all the way to 1966, when the German automaker introduced the world to its 1600-2 two-door at the Geneva Motor Show. The car's name was simplified in 1971 to BMW 1602, and it went on to spawn the 2002, one of the most famous BMW models of all time.
BMW looks back on its past successes in a video that you can see below. As the automaker itself says in the video description, "This series was extraordinarily successful in reinterpreting the concept of the sports saloon and played a major role in motor sport long after production had come to an end." The 2002 would be replaced in 1975 by another legendary model from BMW: the 3 Series.
We'd be lying if we said we didn't long for something along the lines of the classic 2002 from BMW today. Since that doesn't seem likely to happen anytime soon, join us in remembering the cars that helped make BMW a household name by scrolling down below.

Are you the next BMW X5?

Who knew that diecast model makers could be such a good source of leaks? Less than a month after a diecast model 2014 Mercedes-Benz CLA in China, someone overseas at Diecast Empire or Jadi Modelcraft could get a bath in boiling oil for leaking uncamouflaged images of the next-generation BMW X5.
Naturally, that assumes that this image from a brochure from a Jadi brochure is indeed the F15 BMW X5 - it was posted to Diecast Empire's Facebook page. In its favor, the lines all add up if we compare it to the most revealing spy shots we have of the coming crossover - the headlight corners, the metal trim separating the kidney grille from the opening just above the license plate, the cut of the swage line, and the fact that the model picture reveals all of the most important character pieces that BMW has kept covered.
There's something written on the door of the model image that isn't in the spy shots, but that could be an xDrive badge. We will see the genuine article soon enough and we'll know for sure. For now, we might have already seen its facsimile in miniature.