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Audi to spend $17 billion to fight BMW

It's no secret that VW Group, parent company to not only Volkswagen but also Audi, Bugatti, Bentley, Lamborghini, Porsche and Ducati brands sold in the US, is determined to become the world's largest automaker. Even more impressive is that VW is prepared to spend billions to make it happen.
With that comes word that VW Group will be spending $17 billion on its Audi brand over the next three years to push itself above rival BMW. The money will be invested in both vehicle development (including lightweight auto design and alternative powertrains) and facilities (including expansion in Hungary, China and new operations in Mexico). The luxury brand is focused on global manufacturing infrastructure.
Already Europe's best-selling luxury brand, Audi's objective is to overtake BMW by the end of the decade by selling more than two million cars per year (BMW is shooting for 1.54 million sales in 2013). If those objectives are met, VW Group should be on track to be the industry's volume leader by 2018.

BMW offers M Performance Power Kit for 2012 335i sedan

BMW has let loose a new M Performance Power Kit for its F30-generation 335i and 335i xDrive sedans. Starting at $1,100 for the kit - installation is extra - your car will be fitted with a new ECU and air intake on the functional side and an M Performance engine cover and rocker panel stickers on the decorative side. The Power Kit raises the 3.0-liter inline six-cylinder's horsepower rating from 300 to 320, and on automatic models, torque gets a boost from 300 pound-feet to 332 lb-ft - manual transmission models get a smaller bump to 317 lb-ft.
According to the Bavarian automaker, you'll be able to hear the change in the overrun exhaust note, and 0-60 mile-per-hour times drop by 0.2 seconds. The package is available now at all BMW Centers in the US, and if you get it installed when you purchase the car new, it will get the same four-year, 50,000-mile warranty as the vehicle. Have it done after the fact and the kit will be warranted for two years and unlimited miles. There's a press release below with some more details.

2015 BMW M4 Convertible is here to put wind in your sails

Each generation of the BMW M3 has included a convertible model. Even the distant E30, the patriarch of the M3 line, had an ultra-rare (only 787 were built) droptop model. The convertible became more common on the successive generations, with the hardtop-convertible E93 being the most recent. Considering this history, there seemed very little doubt that as the M3 became the M4, a convertible would be in the cards. Now, the new droptop has arrived.
Set for its global debut at the 2014 New York Auto Show, the 2015 BMW M4 Convertible features, like its forbearers, everything that's great about the hardtop variant while adding an unlimited amount of head room. That means the same 3.0-liter, 425-horsepower, 406-pound-foot, twin-turbocharged straight six sits under its domed hood, while either a six-speed stick or a seven-speed M dual-clutch transmission dispatches power to the fat rear tires.
As for specific differences between the hardtop and the new convertible, obviously, the droptop is heavier. A lot heavier. Where an M4 with a six-speed manual tips the scales at 3,530 pounds, the M4 Convertible weighs in at 4,055 pounds. Believe it or not, BMW has actually trimmed 90 pounds from the last-generation M3 convertible, code-named E93. This marginal weight reduction from the third-generation convertible to the fourth is barely half of the 174 pounds BMW was able to subtract when transitioning from M3 Coupe to M4 Coupe.