08 Bmw Z4 Roadster 3.0si 61k Miles Sport & Premium Package Htd Seats 09 10 on 2040-cars

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Apple and BMW have been exploring partnerships on cars

Apple and BMW may eventually have more in common than just some features in your car's infotainment system. Sources for both Reuters and Manager Magazin understand that the two companies have had "exploratory talks," including a trip by Apple executives to Leipzig to see how BMW builds the i3. Apple reportedly likes that BMW rethought the conventional car manufacturing process for its electric vehicle, and might use what it learned to help make its own EV. While BMW claims that there aren't any active talks about jointly developing a car, a Reuters tipster hears that the firms may revive talks (not necessarily to co-produce a vehicle) later on. Not surprisingly, BMW is cautious about any deals. Research lead Klaus Froehlich says the doesn't want to "open [its] ecosystems" to a potential rival. However, it's hard to see the two avoiding each other when they could both use each other's help. Apple knows a lot about user interfaces and integrating mobile technology into cars, but it's a newcomer in creating the cars themselves – that's part of why it's hiring so many auto industry veterans. Meanwhile, BMW knows that it can only do so much to accommodate connected devices without collaborations. You probably won't see an Apple-designed Beemer or an Apple car with loads of BMW-sourced parts, but there's still lots of potential for the corporations to influence each other. This article by Jon Fingas originally ran on Engadget, the definitive guide to this connected life. Related Video:

BMW X1 testing is underway

It was just a few weeks ago that we got our first glimpse of the next-generation BMW X1, riding around on a flatbed. Now, we have the first batch of images of the small crossover moving under its own steam.
Like the previous round of photos, BMW's psychedelic camouflage is on hand to obscure sheetmetal details, but our intrepid spies still managed to discover a bit about the new X1. It's internal code-name will be F48, and it will sit on the same platform as the next-generation Mini and the BMW 1 Series GT. And for those keeping track at home, those are both front-drive platforms.
The reasoning for the X1's new layout, though, is understandable. Front-wheel drive is more space efficient and affordable, which are kind of big deals to customers. The next X1 won't be limited to its front wheels, though, as BMW's xDrive system is almost a certainty on higher-end trims.

2014 BMW 328i xDrive Gran Turismo

"The Ultimate Driving Machine" has been BMW's tagline for nearly 40 years. Launched in the 1970s, the marketing campaign was a stroke of genius by ad firm Ammirati & Puris, as the phrase helped differentiate the imported Bavarian cars from their fellow European rivals by subtly pointing out that Mercedes-Benz and Audi were offering luxury models, while BMW was selling sporty and youthful driving dynamics. The campaign worked - some would argue that stands among the most effective ad campaigns ever - and countless Baby Boomers embraced the brand's fun-to-drive image by taking delivery of the company's new models.
BMW still boasts that its vehicles are "The Ultimate Driving Machine" four decades later, but the brand is very different today. It offered just a few model lines in the mid-1970s, and only a handful of vehicles within. In 2014, the automaker offers an exhaustive range comprised of nearly a dozen lines with almost 50 different models. To survive and thrive, BMW has decided it must massively broaden its appeal.
One of the latest arrivals to BMW's ever-growing stable is the 2014 3 Series Gran Turismo. The five-door hatchback is best thought of as a smaller version of the company's 5 Series Gran Turismo built on stretched 3 Series platform that, in the case of this test car, shares the running gear of the 328i xDrive sedan. On paper, the five-passenger vehicle checks all the proper boxes with regards to performance, utility and economy. But does this family-focused 3 Series still deliver driving dynamics that qualify it for the title of Ultimate Driving Machine?