2017 Bmw X5 M on 2040-cars

Auto blog

Toyota passes BMW as most valuable car brand

An annual market study of the strongest brands across various industries has seen Toyota leapfrog BMW as the world's most valuable automotive brand. Toyota's 2013 brand value rose to $24.5 billion, up 12 percent versus 2012 numbers according to market research company Millward Brown's BrandZ Top 100 Most Valuable Global Brands list. BMW's value fell slightly; down by 2 percent to a total of $24 billion.
Mercedes-Benz finished in third place in the automotive category, up 11 percent from 2012 for a valuation of $18 billion. Honda ($12.4 billion, down 2 percent) and Nissan ($10.2 billion, up 3 percent) rounded out the top five for the category. Volkswagen was the only other auto brand that finished in the top 100 overall, in 100th place. Audi made the greatest percentage gain over 2012, up 18 percent to $5.5 billion, but finished outside of the top 100.
Technology companies dominated the overall list, with Apple, Google and IBM ranking one through three. Couture brand Prada was 2013's biggest gainer, rising by 63 percent over 2012.

BMW pondering hardcore M4 to celebrate 100 years?

2013 is the year for Lamborghini, Aston Martin and the Porsche 911, but 2016 will be the year for BMW. That's when the Munich-based maker of the Ultimate Driving Machine will celebrate its 100th birthday, with what will probably be a year-long celebration. Part of that 365-day party will, reportedly, be an even hotter version of the new BMW M4, which is set to debut in January at the Detroit Auto Show.
Yes, according to Australia's Car Sales, the über-M4 has been hinted at by higher-ups at BMW's M division, who claim the rear seats will be removed, much like the M3 GTS, while other weight-saving measures will be used to try and bring the M4's weight below 3,000 pounds. There's no mention of engine mods, but if the M4's biturbocharged six is as good as we think it'll be, that's not a deal-breaker for us.
The lightening process on the so-called M4 GTS would involve replacing the hood and front fenders with parts made of carbon fiber, while the doors would switch from steel to aluminum. Besides the deletion of the rear seats, Car Sales is predicting lightweight racing buckets, with a carbon-fiber shell and a minimal amount of padding. Expect lots and lots of Alcantara, in place of leather.

This BMW 2 Series ad has run afoul of Aussie ad watchdogs [w/poll]

A complaint by an Australian movie-goer has put the brakes on an extended in-theater ad campaign by BMW, and drawn the attention of the country's Advertising Standards Board. According to the anonymous complaint, the ad "portrays an unfavorable message, contrary to safe and sensible driving."
The ASB upheld the complaint, which said the ad for the new M235i showed driving "typical of hoon activity," thanks to the burnouts, dusty drifts and runs up to redline. It's that last one that seems to have gotten the spot in the most trouble, with the ASB acknowledging that even though the car wasn't shown breaking the speed limit, the ad was in violation of a voluntary code of conduct for automotive advertising, according to Australia's Go Auto.
BMW doesn't seem to agree, pointing out that the ad uses creative editing, aggressive camera angles and other filming tricks to "add visual impact."