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Bryant Gumbel and Katie Couric equate BMW i3 with the Internet

BMW fancies its new i3 electric car as something revolutionary – which, to be entirely honest, it is. But while we as automotive enthusiasts might know this, the general populous may not, which is why the German company is shelling out what is no doubt a substantial sum of money for a spot during this year's Super Bowl. Starring former Today Show hosts Katie Couric and Bryant Gumbel, the spot, called Newfangled Idea, focuses on another arguably misunderstood technology – the Internet. Starting with a now-humorous segment from 1994 that sees the pair discussing the then-new idea of the Internet – what does "@" mean? – Katie and Bryant then find themselves in an i3, asking very similar questions. Take a look at the video, up top, and then scroll below for the outtakes and a short behind-the-scenes segment from the clip. Related Video:

BMW and Roland Sands show off Concept 101 custom bagger

Though BMW may not be the first motorcycle manufacturer that comes to mind when you think of cruisers, that's precisely what the German marque has unveiled – in concept form at least – at the Concorso d'Eleganza Villa d'Este this year. Appearing alongside the 3.0 CSL Hommage concept, the BMW Concept 101 is a custom "bagger" created in California through a collaboration between BMW Motorrad, BMW Designworks, and legendary bike builder Roland Sands. Better suited towards cruising down the highway than carving up a racetrack or a dirt trail, the Concept 101 strikes a rather stunning (if uncharacteristic) form. The elongated shape is rendered in materials like brushed aluminum, carbon fiber, and wood trim, tapering towards the rear that encompasses two hard saddle bags characteristic of this style of cruiser. The top half of the bike is done up in lighter shades than the dark bottom, capped by a saddle crafted in fine-grain black leather, perforated black leather and a strip of brown leather. Power comes commandingly from an inline-six displacing 1.6 liters – or about 101 cubic inches, which along with Highway 101, gives the concept bike its name. The engine breaths out through a pair of tailpipes, each with three outlets to emphasize the six-cylinder and envision what it would look like if Munich opted to take on the Honda Gold Wing F6C Valkyrie. Of course this isn't the first time BMW has done a bike with Roland Sands, nor the first time it's displaying a bike concept at Villa d'Este. Last year the German marque displayed the Concept Roadster at the same show, and did the Concept Ninety with the same custom shop at the previous year's concours. BMW Motorrad "Concept 101" - The Spirit of the Open Road. Munich/Cernobbio. Every year, the most impressive representatives of the mobile past and future on both two and four wheels assemble at the Concorso d'Eleganza Villa d'Este for a very special get-together on the shores of Lake Como. Amid this extraordinary blend of the traditional and the contemporary, BMW Motorrad once again presents a breathtaking concept study: the BMW Motorrad "Concept 101". "The Concept 101 opens up a new chapter in the history of our concept bikes. It is the BMW Motorrad interpretation of endless highways and the dream of freedom and independence - the perfect embodiment of "American touring". Designing this big touring bike study was amazingly exciting for us because we haven't been involved with a motorcycle concept like this before.

BMW and Mini shuffle NA management, McDowell to retire

BMW and Mini recently shuffled top personnel in their design departments, and now BMW of North America will reorganize its management to improve customer relations. Peter Miles (pictured), currently the executive vice president of operations, will take a newly created position, vice president of sales channel development and customer relations, while Jim McDowell, vice president of Mini of the Americas, will retire.
Chris Koenders, president of BMW Group Netherlands, will move take Miles' spot as executive vice president of operations. David Duncan, western region vice president, will take McDowell's job as vice president of Mini of the Americas. Finishing off the management switcharoo is Peter Witt, who will move from his current position as Managing Director of BMW Sweden to take Duncan's job as western region vice president.
"We are intensifying our customer-driven focus and these changes will influence the entire organization to continue improving all phases of the customer journey from prospect to purchase and throughout the ownership cycle," says Ludwig Willisch, president and CEO of BMW NA. For more information on the management reorganization, check out the press release below.