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Recharge Wrap-up: Renault's electric motors, BMW i3 is AM free

Why isn't AM radio offered in the BMW i3? Some drivers – particularly those interested in local traffic reports – have noticed its absence. BMW says that the electromagnetic interference from the electric drivetrain caused poor performance, and that while reception wasn't always terrible, it wasn't up to their standards. Rather than have customers complain to their dealers, who would be unable to do anything for them, BMW has disabled AM reception in the i3. Some customers have hacked their cars in order to enable the AM radio, despite possible warranty issues, and have found the reception to be acceptable. Read more at Green Car Reports. Saab's current parent company, National Electric Vehicle Sweden (NEVS), broke ground for production and R&D facilities in Tianjin, China. The facilities are part of joint ventures with the city of Tianjin and State Research Information Technology (SRIT). In addition to investments of over $190 million from SRIT and Teamsun, NEVS has received $1.6 billion in credit from the Bank of China to develop its business there. The new Tianjin factory will have a capacity of 200,000 new energy vehicles per year. The facility in Trollhattan, Sweden will provide manufacturing planning, training, and product supply for the Tianjin plant. Read more at Green Car Congress, and in the press release from NEVS. Renault is building the new R240 electric motor for the Zoe at its Cleon plant. The plant and its employees, which specialize in the Energy dCi diesel engine, have adapted to produce high volumes of the electric motor as well, including a 6,000 hours of training for the staff and millions of dollars in investments. "We aim to become the leading powertrain plant for the Alliance," says Cleon plant director Mendi Ammad. The plant is capable of producing 50,000 units of the R240 motor per year, with that number expected to double in the future. Read more about the plant and the production process the press release below. NEW ELECTRIC MOTOR STRENGTHENS POWERTRAIN EXPERTISE AT CLEON ZOE's new electric motor, unveiled at the Geneva Motor Show, is a 100% Renault motor manufactured at the French site of Cleon, already specialized in highly technical powertrain production. Until now, the flagship of the Cleon plant was the Energy dCi (130, 140, 160) internal-combustion engine. The diesel unit with advanced technological content has made a name for itself at Groupe Renault, the Alliance and with our partners.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.

BMW confirms new Mexican plant

After over a year of speculation, BMW is finally officially announcing that it's building a factory in Mexico. The new plant will cost the German automaker roughly $1 billion US and will have a capacity of about 150,000 vehicles a year when complete. However, production won't begin there until 2019.
The new factory is being built near the city of San Luis Potosí, Mexico, with plans to employ about 1,500 people. Unfortunately, BMW is still mum about which models it's producing south of the border. Earlier rumors indicated the possibility of the 3 Series, 1 Series and maybe even Mini models there.
BMW says Mexico's multiple free trade agreements are a major factor in the choice of location of the plant. They make it possible for the automaker to ship models more cheaply to North America, parts of South America and the European Union. "The Americas are among the most important growth markets for the BMW Group. We are continuing our strategy of 'production follows the market,'" said Harald Krueger, the board's head of production, in the company's official announcement.