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BMW exec says public chargers not important for EV success

What has BMW learned from years of electric vehicle test programs and working with Mini E drivers and the ActiveE Electronauts? According to BMW board member Herbert Diess, it's that public charging is not an important piece of the puzzle of making EVs a success. The way those early EV drivers used their vehicles told BMW that, "public infrastructure is not really very important because most people are charging their cars at home," Diess recently told Wards Auto. It's a message we've heard before. Diess' personal experience fits with this conclusion, he said. After driving his company's new i3 city EV for over a year, "not once have I touched public charging." Of course, the i3 does let the driver search for public charging stations and BMW has a partnership with ChargePoint, and Diess is not hinting that BMW is totally against the idea of public charging. Still, Diess' comments are not likely to find a warm welcome with everyone in the EV scene. An August 2012 UCLA study titled "Financial Viability Of Non-Residential Electric Vehicle Charging Stations" (PDF) clearly states: Adoption by consumers will largely be a function of the electric vehicle charging options available. Studies show that most EV charging currently takes place in the home (Carr 2010). Even so, in order for EVs to gain widespread consumer adoption, it is critical for an infrastructure of electric vehicle supply equipment (EVSEs) to exist outside the home. Even BMW's own electric drivers have been sending mixed messages. In 2010, a study of Mini E drivers found that 87.5 percent said a public charging infrastructure is necessary, though 75 percent later said they could manage without such a network.

BMW 2 Series to wear 230i, M240i nameplates

BMW might not be done tweaking its naming scheme quite yet. Of course, at this point, the jumble of numbers on the back of the Bavarian models has no connection to what's under the hood. So there's not much reason to stop changing the monikers now.
As Autoblog reported a few months ago, BMW is slotting upgraded, turbocharged four- and six-cylinder engines called the B48 and B58, respectively, into the 3 and 4 Series. If this happens, the 328i/428i would become the 330i/430i, and the 335i/435i would turn into the 340i/440i.
Obviously, this change hasn't happened yet, but the same member of 2Addicts, a portion of the larger Bimmerpost community has now claimed that the 228i and M235i would get the same treatment. They would become the 230i and M240i, respectively, with the new engines.

BMW i Collection puts upscale treehugging in the palm of your hand

If BMW's new i sub-brand sounds more like it belongs to consumer electronics than it does to automobiles, that's probably no mistake. After all, electric vehicles bridge the gap between conventional automobile and electronic gadget - just ask our compatriots over at Engadget that report on them all the time. But to drive the point home even greener, BMW has, together with the new i3, launched a new collection of electronics accessories that make the Bavarian automaker as much a competitor with companies like Belkin or Griffin as it is with Audi or Mercedes-Benz.
The new BMW i Collection includes items like a solar charger for phones and MP3 players, a laptop bag made from felt-like recycled PET plastic and vegetable-tanned leather, and of course the requisite USB dongle. Other items include keyfobs, a shopping bag, notebook and ballpoint pen.
All the items, of course, are designed to extend the i3's upscale tree-hugging image to items you can hold and use while your EV is charging in the driveway. They go on sale starting next month with prices ranging from 15 euros ($20) for the pen or lanyard to 99 euros ($135) for the shopping bag. Details in the press release below and images of the whole collection in the gallery above.