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BMW looking to save billions with cost cuts

BMW is planning a fairly extensive overhaul in a bid to recoup some its annual costs, with CEO Norbert Reithofer (pictured above) aiming to save three to four billion euro ($4 to $5.4 billion) per year to help keep the company's profit margins between eight and 10 percent, while also maintaining investments in production expansion and new tech. BMW's profit margins sat at 9.4 percent in 2013.
According to Automotive News Europe, Reithofer is none too pleased about costs at Mini and on the 1 Series, although neither AN nor its source story, from Germany's Manager Magazin, elaborate on what steps could be taken to improve losses on either project. That makes it hard to figure out just where the fat will be trimmed from.
What may happen, though, is that BMW attempts to trim 100 million euros ($135 million) from its German labor costs each year; a solution hinted at a few weeks ago by Germany newspaper Muenchner Merkur. While a dramatic cost reduction, 100 million euros still doesn't begin to even approach the savings envisioned by Reithofer.

2015 BMW i8 sets everyone's tongues wagging in Northern Michigan

Like few other cars we can remember, people want to talk about the 2015 BMW i8. Drive one, and you'll soon find out what we mean. They stop you at gas stations. They accost you in Walgreen's parking lots. They stream out of neighborhood bars, beers in hand.
At least, that was our experience this week during Autoblog's Technology of the Year testing. We had the pleasure of driving the plug-in hybrid BMW sports car up to and around Petoskey, MI, a resort town where seeing such exotics is rare enough, let alone in the off season. It made for some interesting conversations - so we began writing down some of the comments the butterfly-doored coupe inspired. Here's a sampling:
"Wanna race for pinks? I'll go easy on you." - Acne-covered teenage pizza delivery driver in a sad-looking Ford Taurus parked at a Valero gas station near Grayling (which incidentally didn't actually have gas).

Official pics of BMW M235i surface ahead of coupe's debut

BMW isn't supposed to debut the 2 Series until tomorrow, according to Carscoops, but that hasn't stopped these photos of the 1 Series Coupe replacement from leaking onto the web. First picked up by a BMW 2 Series enthusiast site, the photos eventually found their way around the web, and complement the spy images we showed you of the uncovered 2 Series from almost six months ago.
This particular car is the M235i, and will serve as the range-topping 2 Series. As the number "35" is affixed to this car's tail, there's no question that the engine powering this example is BMW's turbocharged, 3.0-liter six-cylinder. As we reported earlier this month, power for the M235i should sit around 320 horsepower, blessing the 3,240-pound coupe with a 4.8-second sprint to 60 miles per hour when equipped with an eight-speed automatic (a six-speed manual is also available, but drops the time down to an even five seconds).
While this isn't a full-bore M car like the 1 Series M Coupe, it has been touched by the company's in-house tuning division, which means it sports a racier body kit, blacked out grilles and M-labeled interior items, like the steering wheel.