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2014 BMW M235i

We know a number of BMW owners who reside in the Munich brand's core demographic - upper-five- and six-figure professionals who like to keep their automotive brand credentials as highly respected among their peers as their alma maters or the letters after their names. Before heading to Las Vegas to drive the new M235i, we asked four of those owners, "What did you think of the E30 3 Series?" Although phrased differently, every one of them had the same answer: "What's that?"
You can counter that we just happened to query a tiny and ignorant sample size, and it's possible that you're right. Nevertheless, in every case,we were speaking to BMW's core demographic, the increasing legion of buyers who have fostered another year of record growth and are responsible for BMW retaining its global luxury title for nine straight years. Question that, and we'll refer you to BMW's marketing department, its several hundred PowerPoint slides and several thousand pages of research that prove the point.
That second-generation E30 3 Series built a name, a brand and an entire segment by defining BMW-ness as superlative driving dynamics meets luxury - shortened to the phrase, "The Ultimate Driving Machine." Thirty years later, just being a part of BMW-ness and luxury is enough for the majority of buyers. The superlative handling, that's optional, and 150 hairy guys meet every Tuesday to keep the old religion going, light torches, sing dirges to the siren long gone and bang on their keyboards about the apostasies of modern buyers.

BMW working on 'FAST' CUV to slot between X1 and 2 Series

Our spy shooters have caught a new FAST BMW testing that's rumored to hit the market in late 2015. Sadly, the word fast in that last sentence isn't describing the car's performance; instead it's an acronym that stands for Family Active Sports Tourer. Talk about a case of false advertising.
Despite it's speedy name, the FAST doesn't look ready to set any Nürburgring lap records. It rides on BMW's modular, front-wheel drive UKL platform that underpins the current generation Mini Cooper, upcoming 2 Series Active Tourer and next X1. According to our spies, its design is supposed to blend the looks of a wagon and a CUV on the outside with a large, useful interior. Conceivably, it could be offered with the hybrid system from the 2 Series, as well.
The new prototype definitely shares the styling of its front-wheel-drive BMW siblings. Up to the A-pillar, it looks pretty similar to what we know about the future X1. But the FAST has a more arched profile and lower ride height compared to the crossover's chunkier, more conventional design.

BMW i3 officially gets EPA-rated 81-mile range, delivered to first US customer

It's official. The first U.S. BMW i3 customer is now happily zipping along somewhere in his new car. Or possibly staring lovingly at it in his garage – we're not sure which. That man, Tufts University professor and electric vehicle aficionado Charles Rabie, was handed the keys at the BMW of Boston dealership earlier today, thus beginning a flood of upcoming deliveries from the pool of hundreds currently awaiting for their owners at the Port Jersey Vehicle Distribution Center in Jersey City, NJ. And now, when Mr. Rabie sets off in his spiffy electric Bimmer, he'll know exactly how far the EPA thinks he can go on a full charge of its 22-kWh battery. Speaking with Dave Buchko from BMW Corporate Communications, we learned the government agency has given the i3 an official range rating of 81 miles. Efficiency-wise, that breaks down to 138 MPGe city, 111 hwy, and 124 combined for the city car. Of course, we don't expect the good professor to experience any difficulties dealing with the sub-100 mile range. As a former BMW ActiveE driver, he's had plenty of opportunity to become accustomed to the foibles (and advantages) of piloting a battery-powered vehicle. You can read our First Drive impression of the BMW i3 here. Scroll down for the official press release. BMW Delivers First All-Electric i3 in the U.S. Tufts University professor of practice Charles Rabie to receive the first U.S. BMW i3. Woodcliff Lake, NJ – May 2, 2014... Today, BMW delivered the first all-electric BMW i3 in the U.S. to Boston resident and Tufts University professor of practice Charles Rabie at the BMW of Boston dealership. Hundreds of BMW i3 vehicles are currently at U.S. facilities and ready to be delivered to customers nationwide, ushering in a new era of electromobility. Rabie is an electric vehicle advocate and has been driving the BMW ActiveE since 2012. Also among this first group set to receive a BMW i3 is Los Angeles-based former E! Entertainment leading correspondent Ashlan Gorse Cousteau, married to renowned documentary filmmaker and environmentalist Philippe Cousteau, grandson of Jacques Cousteau. "Today marks a big day at BMW of North America - What started out as a dream for an innovative sustainable vehicle under the BMW i brand can now be found on streets across the U.S.," said Ludwig Willisch, President & CEO, BMW of North America. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber to enter the U.S. market.