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KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

BMW shows off 245-hp, hydrogen-powered 5 Series GT

With BMW's Innovation Days 2015 underway, the German luxury brand is showing off its latest piece of hydrogen-fuel-cell technology. Based in a 5 Series Gran Turismo, the system Í– co-developed with Toyota – promises to deliver on the promise of zero-emissions motoring, without the lengthy recharge times associated with plug-in electric vehicles. At the heart of BMW's latest FCV prototype is a new electric motor derived from the i sub-brand. It produces the equivalent of 245 horsepower, making it roughly comparable in output to the brand's latest 2.0-liter, turbocharged, four-cylinder gas engines. It draws its fuel from a hydrogen fuel tank that sits between the axles. The BMW-patented storage system can hold enough compressed hydrogen to take the hunchbacked 5 Series 300 miles before refueling. BMW and Toyota first inked their FCV partnership back in 2013, with the goal of having "an initial group of approved components ready by 2020," and sales beginning at some point in the next decade. While Toyota has been touting its successes with hydrogen in the form of the new Mirai, this 5 Series marks the first time since the agreement was signed that the German company rolled out one of its hydrogen-powered cars to the public. Check out the 5 Series GT fuel-cell vehicle in the gallery up top, and then scroll down for the official press release from BMW. Long range, short refuelling times, zero emissions: Hydrogen fuel cell drive system points the way to the future of BMW eDrive technology. As part of its research and predevelopment work in the area of drive technology, the BMW Group has focused on the use of hydrogen as an energy source for more than 30 years now. In 2006 the first luxury sedan for everyday use to be powered by a hydrogen combustion engine was unveiled – the BMW Hydrogen 7. And more than 15 years ago the BMW Group also began to direct its spotlight onto hydrogen fuel cell drive systems. A constant stream of significant advances – in terms of energy efficiency, performance capability and everyday practicality – have likewise been made with this technology, which converts hydrogen into power for an electric drive system, rather than burning it inside the engine. The results of the research and development activities in the field of hydrogen fuel cell drive systems will be presented in driving demonstrations for the first time during the BMW Group Innovation Days 2015.

2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.