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Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

4 automakers agree to $553M settlement of Takata airbag claims

WASHINGTON (Reuters) - Four automakers agreed to a $553 million settlement to address class-action economic loss claims covering owners of nearly 16 million vehicles with potentially defective Takata airbag inflators, according to court documents filed on Thursday. Toyota's share of the settlement costs is $278.5 million, followed by BMW at $131 million, Mazda at $76 million and Subaru at $68 million. According to a press release from Plaintiffs' Committee for Takata Airbag Product Liability Litigation, the funds for the settlement are aimed at getting more cars with faulty airbags fixed. At the time of writing, Toyota had the greatest recall completion percentage of 31.89 percent followed by Subaru with 31.37 percent. Mazda has completed repairs on 18.16 percent of affected cars, and BMW brings up the rear with 16.48 percent completion. Some settlement funds will go to an outreach campaign to increase awareness, while other funds will be used to reimburse people for any costs accrued to get their cars fixed. These costs can include rental cars, child care, lost wages, or any other reasonable costs associated with bringing in a vehicle for repairs. Furthermore, a customer support program will be funded with settlement money to handle any additional repairs or adjustments that could become necessary in the 75,000 miles following the airbag replacement. Lawsuits against Honda, Ford and Nissan have not been settled, lawyers said. Takata inflators, which can explode with excessive force and unleash metal shrapnel inside cars and trucks, are blamed for at least 16 deaths and more than 180 injuries worldwide. The safety defect has prompted recalls worldwide of about 100 million inflators by more than a dozen major automakers. Reporting by David Shepardson, additional details by Autoblog's Joel StocksdaleRelated Video: Government/Legal BMW Mazda Subaru Toyota

Options sheet for the BMW M2 leaks

The same folks over at the 2addicts forum that brought us preliminary specs on the BMW M2 have apparently gotten their hands on the option sheet for what will be the littlest M. Reports indicate 365 horsepower and 343 pound-feet of torque from turbocharged, 3.0-liter inline-six, working through either a six-speed manual transmission or a seven-speed dual-clutch. Other features on the car won't be so replete with choice. According to the options sheet provided by a forum member there's only one wheel style available, 19-inch black numbers, said to be the black light alloy double spoke wheels that can be specced on the M4. There's a parking sensor fitted to the rear, but no sensor option for the front of the car. Navigation Pro and carbon interior inserts are standard, as is the Shadowline black exterior trim, which swaps out chrome trim around the windows and other places for muted black. Among the options will be power heated seats, a rearview camera, adaptive headlights, an upgraded Harman Kardon stereo, and a five-year warranty. Those adaptive headlights are xenon; LED headlights aren't available. Neither is a carbon fiber roof. But there will be a moonroof option, BMW's Electronic Damper Control, and proper M seats by the looks of it - the coupe will get M235i seats as standard. Take this news with some salt - the order information comes from a Belgian member who ordered his Euro-spec car, so US option mileage might vary. Related Video: