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Recharge Wrap-up: BMW i8 markups declining, Nissan offering discounted Leaf lease buyouts

Zipcar has published the results of an independent study on "Urban Boomers." KRC Research surveyed city-dwelling, healthy adults aged 50 to 69, and found that they are fond of technology and are more active – but drive less – after moving to the city. Many still feel car ownership is important, and often don't get rid of a car they already own, but they find alternative forms of transportation important, too. Even though it is often thought of as a bigger draw for millenials, Zipcar feels that these findings indicate that Urban Boomers are an important demographic for carsharing companies. See the results of the study in the slideshow from Zipcar. Nissan is offering lease buyout credits of up to $5,000 for its Leaf EV. Depending on the region, 2012 and 2013 models get a Leaf Gross Payoff discount of up to $5,000, with 2011 models garnering up to $1,500 off. Some dealers may also offer an additional $1,500 discount. It's possible that Nissan wants to encourage lessees to purchase their Leafs after residual values of the car dropped by about six percent in May. Some potential long-term owners could also be concerned over battery life, or be tempted by the updated Leaf slated for the 2017 model year. Read more at Green Car Reports. Dealership markups for the BMW i8 are dwindling. Actual costs of the attractive plug-in hybrid are nearing sticker prices after high demand and short supply led many dealers to exact a higher price for the car. BMW recently announced it would double production of the i8 to help meet demand, which could be behind the declining markups. The i8 has a base MSRP of $136,500, plus $950 in destination fees. Read more at Green Car Reports. Featured Gallery 2015 BMW i8 in Petoskey, MI Related Gallery 2013 Nissan Leaf: First Drive View 15 Photos News Source: Slideshare, Green Car Reports, Green Car Reports via ZipcarImage Credit: Copyright 2015 AOL Green BMW Nissan Green Automakers Transportation Alternatives Ownership Electric recharge wrapup

Is Audi getting complacent and suffering from brain drain?

The argument is made in a Reuters article: Audi is falling behind other luxury brands, such as Mercedes-Benz and BMW, due to a lack of research-and-development spending and "brain drain," or the migration of top executives and R&D chiefs to other parts of the Volkswagen Group. Reuters notes that Audi's current R&D chief is the third in 16 months.
Audi, which contributed to 40 percent of VW Group's $11.6 billion in profit the first nine months of the year, is delivering cars at a record pace: 1.31 million were delivered from January to October 2013 versus BMW's 1.35 million. Yet Audi, Reuters reports, doesn't have a halo car akin to BMW's new electrified i3 and i8 or an answer to Mercedes' plug-in-hybrid S-Class, and the R&D spending at Audi is less than BMW and Mercedes by a fair margin. It's noted in the article, however, that Audi benefits from other R&D spending within VW Group.
Reuters mentions that BMW "trumpets its new 'i' series" and the new Mercedes CLA and GLA ranges are winning "rave reviews" as part of its argument that Audi's recent lack of technological innovation could hurt future sales. Those cars do pack tons of new technology, some of which are firsts for mainstream production cars. But last time we checked, the i3 could be causing BMW's stock to slide, the CLA isn't receiving the rave reviews that Reuters would have you believe and the GLA hasn't been reviewed yet.

Alpina Edition 50 models boast 204-mph top speed, company's most-powerful V8 ever

The folks at Alpina bridge the gap between a full factory outfit and traditional tuners. It currently only builds around 1,700 cars a year, but you're not going to find any massive rear wings or garish paint from the company. Instead, the business has been perfecting how to make BMWs better for the last 50 years and has decided to celebrate with its most powerful road model yet. For the Edition 50 models, Alpina is crafting 50 sedans or wagons and 50 coupes for European buyers based around its B5 Bi-Turbo and the B6 Bi-Turbo, respectively. The real birthday present is the upgraded, twin-turbocharged 4.4-liter V8 under the hood. It makes 591 horsepower and 590 pound-feet of torque, a bump of 59 hp and 52 lb-ft from the regular versions. The extra grunt comes thanks to additions like an optimized intake, water-cooled intercoolers near the turbos, lightweight pistons and a titanium exhaust. Alpina claims that these celebratory vehicles can get to 62 miles per hour in 4.2 seconds and a top speed of 204 miles per hour. Beyond just the major improvement in power, these special vehicles wear Alpina's more aggressive, though still understated body kit. They also ride on an updated version of the company's famous wheels that feature added side cuts on the multiple spokes to reduce weight. These exclusive cars are only available in Alpina's own shades of green and blue, plus a special color called Edition 50 Sepia from BMW Individual. There are also special logos on the seatbacks and center console to further promote the models' limited nature. Celebrating the brand's birthday in one of these high-speed vehicles retails for 86,850 pounds ($130,000) for buyers in the UK. NEW 204 MPH SUPERSALOON CELEBRATES 50 YEARS OF ALPINA ENGINEERING EXCELLENCE 26/03/15 Extensively revised V8 is the most powerful roadcar engine in the company's history Nottingham - Bespoke car manufacturer ALPINA will create 50 remarkable saloons (or estates) and 50 similar coupes to celebrate the company's half century this year. Based on the B5 Bi-Turbo and the B6 Bi-Turbo respectively, each vehicle will include hand-crafted Edition 50 body and trim features and a remarkable, heavily revised V8 that will propel the luxury five seater from 0-100 km/h (62 mph) in 4.2 seconds and on to a top speed of 204 mph. ALPINA's fifty year heritage includes the creation of some of Europe's most highly-regarded luxury performance road cars and iconic race cars including the legendary BMW 3.0 CSL.