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BMW i3 gets official worldwide

Even though we recently drove a near-production version of the BMW i3, the car still wore light exterior and interior camouflage. Today, BMW took off that little bit of camo and made a big announcement: The i3 will go on sale in the US for $41,350 in the second quarter of 2014. That does not include any state or federal incentives that could lower the price or the $925 destination fee. The i3 will debut with three trim levels, which BMW is referring to as Worlds: Mega (standard in the US), Giga and Tera.
The BMW i3 is chock-full of new technology afforded by its design as an EV from the start of development, which has resulted in a vehicle layout unique to the i3. BMW has named it LifeDrive architecture, and it features the Life Module and the Drive Module. The Life Module is the i3's pillar-less passenger cell, which is the first mass-produced monocoque made of carbon fiber reinforced plastic (CFRP). The tougher-than-steel material is also 30-percent lighter than aluminum, which contributes to the i3's relatively light weight of 2,700 pounds (preliminary US figure) and, in turn, increases its energy efficiency. Expect more of this technology to find its way into future BMWs.
The Drive Module, a 100-percent aluminum chassis mounted under the Life Module, houses everything that makes the i3 go. It includes the 22-kilowatt, 450-pound lithium ion battery mounted as centrally as possible, and provides power to a rear-mounted electric motor that turns the rear wheels. With 170 horsepower and 184 pound-feet of torque from zero rpm, the single-gear i3 can accelerate from 0-30 miles per hour in 3.5 seconds and 0-60 mph in about 7.0 seconds, but it has a top speed of only 93 mph. BMW says the i3 has a real-world EV range of 80-100 miles, and the standard charger can fill the battery in three hours. Opt for the SAE DC Combo Fast Charger and 30 minutes is all it takes for a full charge; 20 minutes will bump the battery to 80 percent. For customers who have range anxiety, BMW gives them the option to install a 34-hp, 650cc two-cylinder generator as a range extender for the electric drive system.

BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.

BMW 2 Series specs leaked?

Thanks to spy shots from earlier in the year, we already know what the new BMW 2 Series will look like, but now we know a lot more about the coupe courtesy of an apparent BMW South Africa error and some quick-clicking enthusiasts. Though the information no longer appears to be posted on BMW's South African website, 2addicts.com managed to grab most of the details for the new coupe, including the model lineup, specs and most (if not all) of the options list for the upcoming replacement for the 1 Series.
Just like the latest 3 Series, the 2 Series model lineup starts at the 220i powered by a 2.0-liter inline four-cylinder, but the more exciting BMW figures to be the M235i with its 320-hp, 3.0-liter straight-six. With the automatic transmission, the info says that the M235i weights 3,240 pounds and will be able to accelerate from 0-62 miles per hour in 4.8 seconds - making it both lighter and quicker than the 135is currently offered in the US. The base 220i coupe should also be fun to drive with its 180 horsepower and sub-3,000 pound curb weight.
A quick side-by-side comparison of the dimensions for the base 220i with our current base 128i shows that the new coupe rides on a longer wheelbase (105.9 in. vs. 104.7 in.), is about two inches longer (174.4 in. vs. 172.2 in.) and is an inch wider (69.8 in. vs. 68.8 in.). 2addicts.com even shows available paint colors, interior trim options and lists pricing for South African-spec models. Head on over to the forum to check out all the info they have posted, but we expect the 2 Series to be unveiled at the Detroit Auto Show early next year.