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BMW invests in carbon fiber for use beyond i and M models

The immense amount of resources BMW has poured into its i brand program hasn't stopped, and recent developments indicate it's likely to pay off for BMW and BMW buyers outside the i brand. The i8 has already sold out its first year run, the i3 racked up 10,000 orders before it even went on sale and is already the subject of public discussion about being stretched into an i5, and a new investment in carbon fiber production has the automaker talking about CFRP use in non-i and non-M models.
BMW and SGL Group got together to form SGL Automotive Carbon Fibers (ACF), and the joint venture produces all of the CFRP for the i3 and i8 on two production lines at its plant in Moses Lake, Washington. After already investing $100 million to increase capacity, BMW has announced that another $200 million will add four more production lines, tripling production from 3,000 tons per year to 9,000 tons. When the expansion is complete in 2015, BMW says the Moses Lake facility will be the world's largest carbon fiber plant.
That's a lot of weave and the long view is that it will find its way into core models, with BMW exec Dr. Klaus Draeger saying, "As part of an intelligent mix of materials, we will apply carbon also beyond our BMW i and BMW M models in the future," and be able to do so "at competitive costs and in large quantities."

BMW readying impressive track-focused M Power App

There are a lot of questionable automotive apps that people put on their smartphones these days, but BMW has created what could be one of the most useful and integrated car apps ever. The new M Power App, which will be available this summer only for Apple iPhones, allows BMW owners a whole new way to record their performance on the street or on a track. During the launch of the recent BMW M6 Gran Coupe, BimmerPost was able to get a full demonstration of how this new app works.
Far more involved than the current M Power Meter, the M Power App records data from in-car sensors and acts as a telemetry tool to allow drivers to see how they did on a particular track. Aside from an overlay on a track map showing acceleration and braking applications as well as head-to-head comparisons, the app also shows a line graph of everything from brake and throttle inputs to g-force, fuel mileage and engine speed. A small visual on the screen also shows steering angle, and lap times and speeds can all be stored as well. The data can even be shared with others, whether for bragging rights or instruction purposes.
This app works on any newer BMW equipped with the BMW Apps option, but the phone must be tethered to the car and the data understandably cannot be viewed while driving. Scroll down for the video demonstration recorded recently at Austin's Circuit of the Americas.

BMW i3 configurator is so advanced it's replaced trim levels

BMW's electric i3 is slowly marching its way to dealers. It might not be happening quite fast enough for customers, though. For you anxious individuals, head over to the BMW consumer website and build your ideal i3 in the new configurator.
Before we talk about all the stuff this build tool can do, we need to address the naming of BMW's trim levels for the EV hatchback. The 328i, for example, is available in Sport Line, M Sport Line and Luxury Line. That's good; it makes sense. The i3, though, has Giga World, Tera World and Mega World. Seriously. We've no idea what BMW was thinking when it came up with this (this is the same company that regularly uses the phrase "Sport Activity Vehicle," so...).
Silly names aside, let's try and translate where each trim fits in. The Mega World is the base trim. The Giga, at $1,700, adds stylish leather-and-wool seats in a clean two-tone color scheme, along with 19-inch wheels and a leather-covered IP. The Tera World demands $2,700, but makes up for it with its own 19-inch wheels and a full leather interior. Both lines (worlds?) add satellite radio and eucalyptus wood trim.