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First BMW i8 in US sells for $825,000

Here are some numbers. The standard BMW i8 starts at starts at $135,700. The first i8 in the US was auctioned off at the Pebble Beach Concours d'Elegance this past weekend and the auctioneers, Gooding & Company, said before the gavel was lifted the fist time that they expected the i8 with unique Frozen Grey Metallic and other upgrades to raise between $150,000 and $200,000 for the Pebble Beach Company Foundation. Turns out, the car eventually sold for $825,000 to an unnamed buyer. Along with the honor of having the first i8 on these shores, the special plug-in hybrid comes with Dalbergia Brown leather upholstery, a set of Louis Vuitton luggage and something called a "professional edition" charging station along with laser headlights (subject to regulator approval). A number of other i8s were delivered to a few wealthy car shoppers who managed to make their way to Pebble Beach over the weekend, including automotive guru Roger Penske and Nest CEO Tony Fadell. The special edition was presented at the auction by Jay Leno and BMW North America president and CEO, Ludwig Willisch. You can't put a price on that. Just kidding. You can, and it's apparently $825,000.

BMW M5 Pure Metal Silver Limited Edition is a US special

America usually misses out on limited-edition models, but BMW has just made an ultra-exclusive version of its M5. Only 50 units of the Pure Metal Silver Limited Edition will be made, and the high-performance sedan is a US-only affair. Built upon a M5 with the Competition Package, the special edition boasts more power and a unique paint job to make it stand out from the regular M5. The Pure Metal Silver Limited Edition is up to 600 horsepower and 516 pound-feet of torque, which is 25 hp and 16 lb.-ft. of torque more than a M5 fitted with the Competition Package. The added power is from an increase in boost pressure and "targeted modifications." Thanks to the M dual-clutch transmission with Drivelogic, zero to 60 mph is dealt with in 3.9 seconds. The special edition is only marginally quicker than a base M5, so the power increase is more useful in bar trivia than in the real world. On the outside, the Pure Metal Silver paint job is one of the special edition's defining features. The color is BMW's most expensive paint option – it costs $10,000 in BMW Individual's Catalog. While being insanely expensive, the paint job is stunning and gives the M5 a chrome-like look. Besides the paint, the special edition retains the 20-inch M alloy wheels, black M Performance kidney grill, and M Performance Exhaust with carbon bezel as the M5 with the Competition Package. The interior features Merino (gray) leather with contrast stitching and aluminum trim to match the sedan's unique paint job. Each vehicle will have a badge (ranging from one to 50) highlighting the vehicle's limited quantity on the trim. Pricing for the Pure Metal Silver Limited Edition starts at $130,900 plus a $995 destination and handling fee. That represents a $30,000 price hike over the M5 with the Competition Package. That's a whole lot of silver for a gray car. But the special edition does come with the M Driver's Package as standard, which raises the top speed to 190 mph and includes an entire day of high-performance driving at BMW's Performance Center in California or South Carolina. The ultra-exclusive M5 will be available in August. Related Video: Featured Gallery 2016 BMW M5 Pure Metal Silver Limited Edition News Source: BMWImage Credit: BMW BMW Luxury Special and Limited Editions Performance Sedan limited edition

BMW details cheaper, sub-M performance cars for young 'brand ambassadors'

BMW's M cars are undoubtedly some of the best sport sedans in the world. Unfortunately, their prices put them out of the reach of a huge segment of buyers, many of them young. However, that might change in the near future as BMW launches its M Performance Automobiles performance sub-brand, positioned between its standard cars and the full M models.
Traditionally, M car buyers have been male and in their early-40s, according to Oliver Ganser, product strategy manager for BMW North America, speaking to Automotive News. However with MPA, BMW hopes to find even younger buyers "who will be brand ambassadors and appeal to the real enthusiasts that we have," he said. These new MPA models will see a mild boost in power and handling from off-the-shelf parts, instead of the unique engines and cutting-edge tech from their bigger M brothers.
The M Performance Automobiles line was launched last March at the Geneva Motor Show with high-performance diesel models of the 5 Series, X5 and X6. The first of the MPA models coming Stateside, the M235i, launches in March. We liked it when we drove it in January, but the $44,000 base price is still a bit steep. If it proves to be a success, we will see more of them, and if not, then it'll go down as another failed experiment, like the 318ti hatchback.