1985 Bmw M535 Dinan Superb Condition on 2040-cars

Auto blog

Lexus NX, BMW i3 to get Super Bowl commercials

At this point last year, we'd been getting news on automotive-focused Super Bowl commercials for more than two months. The teasers hadn't come out yet, but manufacturers lined up for the super-expensive spots were making their intentions known. This year? Almost nada, until this week. BMW has said it will air a 60-second spot promoting the i3 during the first quarter of the game, the Munich firm returning to The Big Game after a four-year absence. BMW says, "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." We say that pitching a tiny range-extended hatchback during the beer-iest American sports orgy of the year should make for some neat commentary afterward. Lexus is putting its new NX crossover in the second Super Bowl commercial it's ever aired, eschewing the glitter of celebrities and glamor for a straight-shooting spot and the tagline, "Be seen, be heard, make some noise." Joining those two are Kia, Mercedes-Benz, Nissan and Toyota. The six confirmed carmakers are down from eleven last year, when car spots made up a quarter of the total ad time. The price to do business for 30 seconds this year: reportedly around $4.5 million, up a stacks from last year's $4 million. You can watch the Lexus commercial in the video above, and beneath that, the BMW press release below has a bit more information on its effort. BMW to Advertise All-Electric BMW i3 during Super Bowl XLIX. The all-electric BMW i3 is featured in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. Woodcliff Lake, NJ – January 15, 2015... Today, BMW announced plans to feature the all-electric BMW i3 in a 60-second spot during Super Bowl XLIX on Sunday, February 1, 2015. After a 4-year hiatus, BMW will be returning to the big game with a commercial during the first quarter. "As one in three Americans will tune in to watch the Super Bowl, we are thrilled to use this platform to educate viewers on the importance of electric mobility," said Trudy Hardy, Vice President of Marketing, BMW of North America. "Big ideas like the BMW i3 take a little getting used to, and the creative idea surrounding our spot will play on this analogy." BMW i is BMW's forward-looking and sustainable brand dedicated to solving many of the mobility challenges faced by the world's most densely populated cities. The BMW i3 is the first of the BMW i vehicles constructed from the ground up primarily of carbon fiber.

BMW i5 could be a new kind of i PHEV

Just this month BMW North America CEO Ludwig Willisch made a point of saying "Not any time soon" to AutoblogGreen's question about the arrival of a BMW i5 - and that came after he clarified, in case we didn't know it, that no such model exists. But the rumors of its eventual appearance were swelled again by a report in Autobild that sticks more details and numbers on what could be the next offering in for the i brand. In February, Car magazine laid the i5 out as having a 245-horsepower four-cylinder engine in front, assisted by a 204-hp e-motor in the bow and a 90-hp e-motor in the stern, for about 544 total horsepower. Autobild claims the gas engine will have 218 hp, the front e-motor will have 150 hp and the rear will have 272 hp, for roughly 640 total horsepower. Where the two reports agree is that it - maybe called i5, maybe i7 - will be based on the China-market long-wheelbase 5 Series platform, it will incorporate cues from both the 7 Series and 6 Series Gran Coupe, and it will not be cheap: 100,000 euros ($105,686 US) is the estimate. The i8 starts at 130,000 euros in Germany. Weight for the i5 is figured to be around 3,300 pounds. Green Car Reports says what's important about the i5's drivetrain is that it's being maximized for electric running. Its evolution of the company's eDrive mechanicals will crank the ICE over only above 36 miles per hour, and even then, only in cases of "maximum power demand." Electric-only driving would offer a range of 78 miles, company officials suggesting that it could remain in that mode for "fully two-thirds of its usage cycle." Whenever a vehicle like this arrives, that is, which Autobild says could be in 2019.

Guess which brand's not on a top 10 list of best EVs (hint: it's Tesla)

Few surprises lurk in Autotrader’s list of its 10 best electric vehicles of 2023, but there is one that stands out: no Teslas. There's Hyundais and Kias, Porsches and Fords, a BMW and a Nissan. But Â… no Teslas. Although many of us admit to being over-Musked and tired of reading about him, the lack of a Tesla model on a selection of the 10 most desirable current EVs is conspicuous by its absence. Asked about this particular omission, we received this rather vague response from Autotrader spokesperson Brenna Buehler at Cox Automotive: “Tesla models were included in consideration but didnÂ’t get sufficiently high scores by the Editorial team to qualify for the top 10.” At least some Tesla offerings appeared to meet all the requirements set by the website. The manufacturers must offer 2023 model year vehicles, and they have to be sold in at least 15 states. Check. Only pure EVs were allowed on the list; there are no hybrids, plug-in hybrids or hydrogen fuel-cell vehicles. Check. The base manufacturer's suggested retail price must be less than $100,000. Check. Let the debates begin. Moving on, it should be noted that two Genesis models, a G80 sedan and GV 60 SUV, are listed, along with a Lucid Air midsize sedan, the Rivian R1T pickup, and the Porsche Taycan. Here is the full list, with the remarks and comments from Autotrader's raters. (And we've included links to Autoblog's own reviews for a deeper dive). The EVs are listed in alphabetical order by brand, so don't read anything into the order of presentation: 2023 BMW i4 BMW reboots its EV approach and comes up with a winner: Whatever you thought of BMW's first run at EV, the i3, it was missing a certain something – it didn't look or perform like a BMW. The 2023 BMW i4 corrects course with a Gran Coupe that our editors agree looks and drives like a BMW. 2023 Ford F-150 Lightning Ford's electric pickup gathers steam in its second year: The F-150 Lightning somehow synthesized decades of pickup truck knowledge with the latest and greatest EV technology and infused thoughtful details and user-friendly features. 2023 Genesis Electrified G80South Korea's luxury brand shows how to elevate the executive EV sedan without breaking the bank: Genesis, Hyundai's luxury offshoot, rethought the gasoline-powered luxury sedan, the G80, and developed the 2023 Genesis Electrified G80. Precisely as the name hints, the Electrified G80 replaces the G80's engine with an all-wheel-drive EV powertrain.