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Senior VP Hildegard Wortmann says BMW's electric journey is just beginning
Fri, Mar 14 2014Anyone who questions BMW's effort or sincerity on electrified vehicles should have a chat with Hildegard Wortmann, the German automaker's senior vice president over product management for automobiles and aftersales. I was fortunate to do just that at the Detroit North American International Auto Show earlier this year. ABG: Where might BMW go with electrified vehicles beyond your i3 urban EV and i8 high-performance hybrid sports car? "That [regulatory] train has left the station" - Hildegard Wortmann HW: I think a big advantage is that we now have two bookends: BMW i [green] and BMW M [high performance]. We can use those bookends to foster the BMW brand in total. Are electrified vehicles the answer to CAFE and European regulations? Is that the future? We don't know, but that [regulatory] train has left the station. To achieve all of these regulations worldwide, there is no way to do it without electrification. That is why the activities of BMW i are not just to launch new products. They are our build-up in competence for learning and gaining experience in electrification. We will use those learnings for the total BMW brand. Technology-wise, we now have a really good understanding of what to do, what not to do, how to work with this and how to get a lot of learnings from the infrastructure and everything that goes with it. And depending on how quickly the market takes off, we can scale it and use it across the range. We will use the competence we will have in vehicle electrification for more than just BMW i. There will be other derivatives and electrification of other products. ABG: Do you see BMW offering pure EVs with larger batteries for greater range? HW: That's a big feature of the Tesla. The question is to find the best balance [of range vs. battery size, weight and cost]. On the i3, we tried to have the right balance between how much range customers need for daily driving and how much battery we put in there. The market will show us. We have over a million kilometers driven by consumers in the Mini E and ActiveE and a fairly good understanding that those people are not driving that much. Putting a really big battery with all that weight into a car that is meant for urban mobility does not make sense. ABG: What about extended-range EVs beyond the i3's optional small range extender engine? "This whole EV movement is in its very early stages." HW: This whole EV movement is in its very early stages.
2015 BMW i8 configurator is ready to show the future
Mon, 22 Sep 2014Good news if you're one of the lucky few that can afford the new BMW i8. The high-performance hybrid's configurator has gone live on BMW USA's consumer website, meaning you can head in and customize till you drop.
If you've ever played with a BMW configurator, you'll instantly feel at home with the i8's. You have the choice of four trim packages (your author refuses to use BMW's pretentious "World" trim names), followed by wheel and exterior paint options. The interior choices are fixed to the trim level, so aside from trim, color and the choice of two wheel options, there isn't a lot to pick out on the i8.
Head on over and take a look.
BMW i8 could get 300-hp, 2.0L turbo-four
Thu, Jun 11 2015First and foremost, the long-rumored, high-performance BMW i8 will not be called the i8 M. While the lack of an M badge might be a disappointment, it's fair to say the performance of the new model likely won't be. AutoExpress claims BMW is developing a new 2.0-liter, turbocharged, four-cylinder that will take the place of the i8's three-cylinder engine. Offering an even 300 horsepower, up from the current car's 228, total system power would sit around 450 ponies, thanks to the extra cylinder. The electric system won't be fettled with, though. If that still sounds modest, it's because it is – AE's source claims the i8 could handle another 300 hp. BMW would also make a concerted effort to at least maintain the current i8's weight, even with the extra heft of the 2.0-liter turbo to deal with. AutoExpress's source claims that BMW could skip the paint on certain exterior carbon-fiber elements while also offering a more focused, minimalist cabin to save even more weight. According to AE, this new model should arrive as early as 2016, which could result in a debut in Frankfurt this September, Los Angeles in November, or even Detroit, in January.